Customer phone support has been a huge burden for Beardbrand, host Eric Bandholz's company, with its small staff. His solution was an AI voice bot, which he recently built...
Alex Walser launched his North Carolina-based marketing agency, Savant Syndicate, in 2024. The firm manages advertising campaigns for ecommerce brands, with a focus on Google Ads. He says YouTube...
Please enjoy this episode first aired in February 2023. Zach Stuck is an agency founder turned ecommerce owner. The agency, called Homestead, runs marketing campaigns for direct-to-consumer businesses. And...
We asked Rok Hladnik, an ecommerce merchant turned agency owner, how to launch a new product line without confusing existing customers and diverting staff. He advised creating a new...
Cheryl Sew Hoy says her company deals with poop. The Austin, Texas-based serial entrepreneur launched Tiny Health in 2020 to help folks monitor essential microorganisms in their digestive systems,...
Many pro content marketers insist AI-generated text is inferior to humans'. But not Neville Medhora. He's a seasoned copywriter who claims AI is 95% as good as human writing,...
Hal Smith says lowering clients' customer acquisition cost on Meta and Google is a focus of his agency, H Street Digital. He cites 5 performance levers, starting with the...
Host Eric Banholz asked Kenny Trusnik, founder of the agency Forest City Digital, how an ecommerce startup can attract customers amid today's AI tumult. “Focus on getting the product...
Please enjoy this repeat of a popular episode aired in August 2024. Mike Tecku first appeared on this podcast in 2019 as an Amazon marketplace seller. He then sold...
We've followed the growth of BK Beauty since its launch seven years ago. Paul Jauregui co-founded the direct-to-consumer cosmetics brand in Austin, Texas, with his wife, Lisa. Host Eric...
How does an ecommerce entrepreneur land a Netflix series? Not easily. Just ask John Roman. He co-launched BattlBox, an outdoor gear company, in 2015. Its YouTube channel eventually caught...
Jeromy Sonne is a Facebook ads pro turned fraud detection expert. His firm, Daypart, advises agencies and big-spend advertisers on the accuracy and legitimacy of their campaigns. Ad fraud,...
Sarah Levinger consults with ecommerce brands on marketing psychology. She says shoppers' emotions drive ad performance, and success comes from aligning messaging with those feelings. She did that with...
Nabeel Azeez runs a Dubai-based email marketing agency with clients in ecommerce, SaaS, and more. He emphasizes engagement-based segmentation and high frequency, sending for one client eight emails per...
Brett Fish sees a lot of wasted ad spend. His company, TagHero, tracks clients' advertising performance on platforms such as Meta, Google Ads, and TikTok. He says the platforms...
