Here’s what most brands get wrong about discounting: they launch site-wide sales that spike orders for a few days, then train customers to never buy at full price again. In this episode, discover: Why quantity-based discounting (“buy more, save more”) doesn’t condition customers to wait for promotions and can be a permanent offer that protects…
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On this episode of Honest Ecommerce, we have Jon Pundyk. Jon is the CEO of Glamorise, a 103-year-old bra company that has exclusively focused on curvy women since 1921.
We talk about pivoting a century-old business online, balancing wholesale partners with D2C growth, relying on product quality to drive loyalty, and so much more!
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Most founders don’t realize they’re stuck in the ad creative grind until they’re months deep into it. Everyone’s chasing the same AI tools to pump out images and copy, but here’s what they’re missing: the real bottleneck isn’t creating ads—it’s knowing which ones will actually convert before you spend a single dollar testing them. Think…
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Here’s what most founders don’t realize until they’re deep in the scaling trenches: that DIY Shopify store that got you to $2-3M? It’s probably your biggest bottleneck right now. Your site’s crawling from app bloat, conversion rates have plateaued, and expanding internationally feels like a six-month, six-figure nightmare you don’t have bandwidth for. Meanwhile, the…
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On this episode of Honest Ecommerce, we have Nate Davenport, the founder and CEO of Nebu Clothing. He is a former U.S. Marine and finance lead at Zappos who turned his frustration with poorly designed outdoor gear into a purpose-driven apparel brand focused on thoughtful design, functionality, and versatility.
We talk about building products that solve real use problems, turning events and emails into ad leverage, redefining success beyond scale and revenue, and so much more!
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Every time your phone rings and goes to voicemail, you’re losing a customer forever. Research shows that more than 80% of potential buyers who hit voicemail don’t call back—they head straight to Google and find your competitor instead. Think about what that means: someone saw your ad, got excited about your product, had a question…
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On this episode of Honest Ecommerce, we have Shelley Gupta. Shelley is the founder and CEO of BaKIT Box, a STEM-based baking kit that brings global flavors and cultural traditions into kitchens across America.
We talk about transforming baking into an educational tool, building growth through genuine relationships, expanding marketing beyond paid social, and so much more!
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Feeling behind on AI? You’re not alone. With new tools launching almost daily, it’s easy to get overwhelmed—or worse, stuck in inaction. But if you’re running a 7- or 8-figure brand, understanding how to integrate AI into your business is no longer optional. So in this solo episode, I’m diving deep into how to effectively…
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Every Shopify brand scaling beyond six figures eventually faces this moment: you’ve got a product people actually want, demand is building, and you decide to run a launch. Then the site crashes, bots clear out inventory in seconds, real customers get locked out, and your support inbox explodes for weeks. Whether you’re dropping limited sneakers…
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