CommerceTracks

eCommerce Fastlane | Why Alibaba Shows You The Wrong Suppliers First (And What Top Brands Do Instead)

January 27, 2026 00:37:51 0 Comments

Alibaba makes 90% of revenue from supplier advertising—meaning the factories you see first simply paid the most to rank there. In this episode, discover: Why Alibaba’s pay-to-rank model keeps premium suppliers (like those manufacturing for Lululemon and Calvin Klein) off directories, and how customs data from Vietnam, Mexico, India, and China reveals actual factory quality…

eCommerce Fastlane

eCommerce Fastlane | Why Alibaba Shows You The Wrong Suppliers First (And What Top Brands Do Instead)

00:00 / 00:37:51

Honest ECommerce | Designing Emotional Touchpoints With Thoughtful Products | Monica and Rod Kosann | Monica Rich Kosann

January 26, 2026 00:32:59 0 Comments

Monica Rich Kosann is an internationally recognized fine jewelry brand based in New York. Rooted in the idea that every woman has a story to tell, the collection encompasses lockets, rings, necklaces, bracelets, and earrings that inspire and empower the wearer. The eponymous label was founded in 2004 by Designer and Chief Creative Officer Monica…

Honest ECommerce

Honest ECommerce | Designing Emotional Touchpoints With Thoughtful Products | Monica and Rod Kosann | Monica Rich Kosann

00:00 / 00:32:59

eCommerce Fastlane | 162,000 Discount Codes Analyzed: The Unique Strategy That’s Secretly Driving Shopify’s Top Brands

January 20, 2026 00:37:48 0 Comments

Most Shopify stores are bleeding margin with generic discount codes that get scraped, shared, and abused—while missing the strategic segmentation that actually drives conversions. In this episode, discover: How switching from “WELCOME10” to unique codes prevents coupon abuse while enabling targeted offers for new subscribers, win-back campaigns, and VIP segments—without the CFO panic about unlimited…

eCommerce Fastlane

eCommerce Fastlane | 162,000 Discount Codes Analyzed: The Unique Strategy That's Secretly Driving Shopify's Top Brands

00:00 / 00:37:48

Honest ECommerce | Creating Agile Systems That Scale With Your Business | Matt Ezyk | Hanna Andersson

January 19, 2026 00:32:19 0 Comments

Matt Ezyk has decades of experience building, scaling and leading digital commerce technology and strategy at some of the most innovative companies in the world. Matt serves as Senior Director of Engineering, Ecommerce at Hanna Andersson which is a leading direct-to-consumer premium children’s apparel and lifestyle brand. Prior to joining Hanna Andersson, he led digital…

Honest ECommerce

Honest ECommerce | Creating Agile Systems That Scale With Your Business | Matt Ezyk | Hanna Andersson

00:00 / 00:32:19

Honest ECommerce | Simplifying International Sales for Ecommerce | Robert Khachatryan | Freight Right | Bonus Episode

January 15, 2026 00:23:17 0 Comments

Robert Khachatryan is the founder and CEO of Freight Right Global Logistics, a Los Angeles–based international freight forwarder. A lifelong entrepreneur, Robert began his business journey at age nine selling newspapers on the streets of Yerevan. A member of the Board of Advisors at USC’s Randall R. Kendrick Global Supply Chain Institute, Robert founded Freight…

Honest ECommerce

Honest ECommerce | Simplifying International Sales for Ecommerce | Robert Khachatryan | Freight Right | Bonus Episode

00:00 / 00:23:17

The Unofficial Shopify Podcast | Episode The First Shop Mini

January 15, 2026 Lee Bissonnette 00:26:31 0 Comments

How Food Social Cracked Shopify’s New Channel

The Unofficial Shopify Podcast

The Unofficial Shopify Podcast | Episode The First Shop Mini

00:00 / 00:26:31

eCommerce Fastlane | Why Shopify Brands Need a Data Layer (Not Just Better Tracking)

January 13, 2026 00:31:42 0 Comments

When Facebook shows 50 sales, Google Analytics shows 35, and Shopify shows 68 — which number do you trust to scale profitably? In this episode, discover: How server-side tracking eliminates the 20-30% revenue gap plaguing most Shopify brands’ analytics, bypassing Apple ITP and ad blockers to achieve 100% order relay from Shopify to your marketing…

eCommerce Fastlane

eCommerce Fastlane | Why Shopify Brands Need a Data Layer (Not Just Better Tracking)

00:00 / 00:31:42

Honest ECommerce | Strategizing Launch Traffic for Sustainable Impact | Dima Zelikman | Unbound Merino

January 12, 2026 00:33:10 0 Comments

Dima Zelikman is the Chief Marketing Officer and Co-Founder of Unbound Merino, where he leads brand strategy, growth marketing, and creative direction. With a focus on simplicity, versatility, and performance, he has helped shape Unbound Merino into a global travel clothing brand trusted by customers in over 100 countries. As CMO, Dima drives the vision…

Honest ECommerce

Honest ECommerce | Strategizing Launch Traffic for Sustainable Impact | Dima Zelikman | Unbound Merino

00:00 / 00:33:10

eCommerce Fastlane | The Hidden Nexus Trap Costing Shopify Sellers Thousands

January 6, 2026 00:31:42 0 Comments

Most Shopify sellers have no idea they’re breaking tax laws until it’s too late—and the penalties are brutal. In this episode, discover: Four types of nexus that trigger tax obligations beyond economic thresholds: physical locations, affiliate commissions, click-through traffic, and even trade show attendance create instant compliance requirements Why Amazon FBA sellers get blindsided when…

eCommerce Fastlane

eCommerce Fastlane | The Hidden Nexus Trap Costing Shopify Sellers Thousands

00:00 / 00:31:42

Honest ECommerce | Building an Ecommerce Career Without Fancy Tools | Kendal McMullen | Global Healing

January 5, 2026 00:31:01 0 Comments

Kendal McMullen is passionate and data-driven with a knack for turning insights into impactful omnichannel strategies. From analyzing consumer behavior to optimizing cross-channel marketing, she thrives on making data work to connect authentically at scale. In This Conversation We Discuss: [00:00] Intro [00:42] Sponsor: Taboola [01:56] Scaling wellness brands with quality focus [03:35] Solving roadblocks…

Honest ECommerce

Honest ECommerce | Building an Ecommerce Career Without Fancy Tools | Kendal McMullen | Global Healing

00:00 / 00:31:01

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