eCommerce Fastlane

Hosted BySteve Hutt

Shopify Experts Share Strategies for Acquisition, Conversion, Retention | Grow Your Shopify Store with DTC Marketing Tips with Steve Hutt, the host of eCommerce Fastlane – your go-to podcast for proven strategies and actionable insights to accelerate your Shopify store's growth. As a seasoned ecommerce entrepreneur, I'm passionate about empowering online retailers to boost traffic, conversions, and lifetime customer value. One reviewer described the show as having an "impressive level of content that is accessible for beginners, but even more rewarding for deep e-commerce experts who want to get into the weeds of marketing & operations and translate these strategies into actions." Since 2016, eCommerce Fastlane has been the pit-stop for Shopify entrepreneurs and marketers looking to thrive in the co...

eCommerce Fastlane | Your Ads Know Your Customer. Your Website Doesn’t

eCommerce Fastlane
eCommerce Fastlane
eCommerce Fastlane | Your Ads Know Your Customer. Your Website Doesn't
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Your ads are hyper-personalized. Your Shopify storefront isn’t. That mismatch is leaking conversions for 7-figure brands.

In this episode, Kratik Agrawal, founder and CEO of Kinect (YC-backed), breaks down:

  • How real-time storefront personalization drove 10-12% conversion lift for early Shopify customers (and 2-3x for shoppers who engage the AI sales rep)
  • Why non-commodity Shopify brands shouldn’t chase agentic commerce yet, and what to fix before UCP standards roll out
  • The adaptive PDP framework that swaps copy, images, and recommendations based on where visitors actually came from

Whether you’re doing $500K a year or $10M+, this conversation delivers strategies you can test this week.

📝 Full show notes + resources: https://ecommercefastlane.com/podcast/episode-460/

Connect with us:

🐦 Twitter: https://twitter.com/stevenhutt
💼 LinkedIn: https://www.linkedin.com/in/shutt/
📘 Facebook: https://www.facebook.com/thrivingwithshopify