Hosted BySteve Hutt

Shopify Experts Share Strategies for Acquisition, Conversion, Retention | Grow Your Shopify Store with DTC Marketing Tips with Steve Hutt, the host of eCommerce Fastlane – your go-to podcast for proven strategies and actionable insights to accelerate your Shopify store's growth. As a seasoned ecommerce entrepreneur, I'm passionate about empowering online retailers to boost traffic, conversions, and lifetime customer value. One reviewer described the show as having an "impressive level of content that is accessible for beginners, but even more rewarding for deep e-commerce experts who want to get into the weeds of marketing & operations and translate these strategies into actions." Since 2016, eCommerce Fastlane has been the pit-stop for Shopify entrepreneurs and marketers looking to thrive in the co...

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eCommerce Fastlane | The Affiliate Channel Most Brands Ignore: One Partner Driving $120K a Month

September 29, 2026

Season 9

Episode 488

01:00:20

eCommerce Fastlane

eCommerce Fastlane | The Affiliate Channel Most Brands Ignore: One Partner Driving $120K a Month

00:00 / 01:00:20

Up to 90% of affiliate applications add no value, yet paid search partners drive six figures a month for scaling DTC brands.

In this episode, Joshua Kennedy, founder of Imagine Marketing, breaks down:

Why paid search review sites beat PR hits, with one affiliate partner driving $120K a month for a single brand
How $5,000 test budgets uncover keyword clusters your affiliates aren’t bidding on yet
Where ChatGPT ads and post-purchase offers fit, and why subscription LTV makes affiliate payouts work

Whether you’re doing $5M years or $100M years, this conversation delivers strategies you can test this week.

📝 Full show notes + resources: https://ecommercefastlane.com/podcast/episode-488/

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💼 LinkedIn: https://www.linkedin.com/in/shutt/
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