Hosted BySteve Hutt

Shopify Experts Share Strategies for Acquisition, Conversion, Retention | Grow Your Shopify Store with DTC Marketing Tips with Steve Hutt, the host of eCommerce Fastlane – your go-to podcast for proven strategies and actionable insights to accelerate your Shopify store's growth. As a seasoned ecommerce entrepreneur, I'm passionate about empowering online retailers to boost traffic, conversions, and lifetime customer value. One reviewer described the show as having an "impressive level of content that is accessible for beginners, but even more rewarding for deep e-commerce experts who want to get into the weeds of marketing & operations and translate these strategies into actions." Since 2016, eCommerce Fastlane has been the pit-stop for Shopify entrepreneurs and marketers looking to thrive in the co...

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eCommerce Fastlane | Why AI Recommends Some Shopify Products and Ignores Yours

June 1, 2026

Season 9

Episode 464

00:39:35

eCommerce Fastlane

eCommerce Fastlane | Why AI Recommends Some Shopify Products and Ignores Yours

00:00 / 00:39:35

ChatGPT and Google’s AI are recommending products right now, and Shopify brands with messy, scattered product data are the ones getting skipped.

In this episode, Trever Chidester, director of partnerships at Plytix, breaks down:

Why clean, structured product data is the growth lever that gets you discovered in ChatGPT and AI search
How to bulk edit descriptions, images, and SKUs across multiple Shopify stores from one source of truth
The free tier that puts a former $10K to $30K/year enterprise PIM within reach for brands under 500 products

Whether you’re doing $10K months or $50M years, this conversation delivers strategies you can test this week.

📝 Full show notes + resources: https://ecommercefastlane.com/podcast/episode-464/

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