Steve Willicott is the founder at Uncle Matt’s Hats, selling baseball caps and supporting men’s mental health. Founded in 2024, they sell via their Shopify store, and are about to launch their second range. In this episode, Steve explains how Uncle Matt’s Hats has built every part of the business around its mission — from product design to…
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There is a category of production incident that engineering teams are not tracking yet — because it doesn’t fit any existing postmortem template. The agent initiated an action. The action was technically correct given the agent’s context. The context was incomplete. The infrastructure cascaded. And, by the time the incident review happened, three teams were…
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Late May saw a slew of first-quarter earnings reports that reflected meaningful growth for companies like Target and Walmart, but also revealed some bigger shifts in consumer behavior and operational costs. While shoppers dealing with higher fuel costs are pulling back in some areas, like DIY home projects, they’re also showing up to treat themselves…
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On May 19, 633 malicious npm package versions passed Sigstore provenance verification. They were cleared by the system because the attacker had generated valid signing certificates from a compromised maintainer account. Sigstore worked exactly as designed: it verified the package was built in a CI environment, confirmed a valid certificate was issued, and recorded everything…
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When agentic workflows fail, developers often assume the problem lies in the underlying model’s reasoning abilities. In reality, the limited information provided by the retrieval interface is often the primary limiting factor. Researchers at multiple universities propose a technique called direct corpus interaction (DCI) that lets agents bypass embedding models entirely, searching raw corpora directly…
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Please enjoy this repeat of a popular episode first aired in April 2025. Mehtab Bhogal is the co-founder of Karta Ventures, a Canada-based acquirer of troubled ecommerce businesses. The firm seeks companies with “issues,” such as unpaid taxes, regulatory problems, and founder disputes. He says buying distressed companies is like salvaging a crashed car. “What…
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Dun & Bradstreet has spent over 180 years building a comprehensive commercial database. Its Commercial Graph, covering 642 million businesses and their relationships, corporate hierarchies and risk profiles, was designed for people. Credit analysts, risk managers and sales professionals who could wait for query results and work through ambiguous entity matches. AI agents cannot do…
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Subscribe to DTC Newsletter – https://dtcnews.link/signup Braydon’s back on AKNF with the most tactical AI-for-agencies episode we’ve recorded. Eric opens with a Jeff Shannon line worth the whole listen: AI right now is a giant stack of two-by-fours that everyone got handed for free. By itself, it’s not a chair, it’s not a house, it’s…
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Recorded live at Google Marketing Live 2026, Phillip sits down with Nick Fox, SVP of Knowledge & Information at Google — the executive overseeing Search, Ads, Commerce, and geographic mapping products. Building on the prior day’s I/O announcements, Fox unpacks how Gemini is reshaping Google’s consumer and advertising products, why the Universal Cart strikes a balance between human taste and agentic convenience, and how two-plus decades at Google inform his view of building technology that shapes the lives of billions.
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Putting brain health at the center of women’s wellness — that’s the conversation 🧠✨
On The Kara Goldin Show, I sit down with Helen Christoni, Co-Founder of Make Time Wellness, a brand redefining women’s wellness by focusing on cognitive health, daily wellness habits, and science-backed support for the brain.
Helen’s journey started long before Make Time Wellness. A longtime wellness marketing executive and ultramarathoner, she spent years helping grow wellness brands while also navigating deeply personal experiences with dementia and mental health struggles within her own family. But through those experiences, she noticed a major gap she couldn’t ignore: women were prioritizing skincare, fitness, hormones, and longevity — but rarely talking about brain health until it became a crisis.
That realization became Make Time Wellness — a brand Helen co-founded alongside Emma Heming Willis to help women prioritize their brain, body, and beauty through education, awareness, and science-backed wellness products. Built around the idea that cognitive health should be part of everyday wellness, Make Time Wellness is helping bring a once-overlooked conversation into the mainstream.
We talk about Helen’s personal journey with dementia and cognitive health, why women’s brain health has been historically overlooked, and what it takes to build trust in a crowded wellness and supplement space. We also get into the realities of launching an emerging wellness brand, expanding into retailers like Vitamin Shoppe and Ulta, and how Make Time Wellness approaches education without fear-based marketing.
Helen also shares how her background in wellness brand-building shaped her approach as a founder, the lessons she’s learned scaling an early-stage company, and why she believes brain health is becoming the next major frontier in women’s wellness.
If you are interested in what it takes to build a mission-driven wellness brand, why cognitive health matters more than ever, or where the future of women’s wellness is headed — check out this interview on my podcast now.
Are you interested in sponsoring and advertising on The Kara Goldin Show, which is now in the Top 1% of Entrepreneur podcasts in the world? Let me know by contacting me at karagoldin@gmail.com. You can also find me @KaraGoldin on all networks.
To learn more about Helen Christoni and Make Time Wellness:
https://maketimewellness.com/
https://www.instagram.com/maketimewellness/
https://www.instagram.com/helenchristoni/
https://www.linkedin.com/in/helenchristoni/
Sponsored By:
AT&T Business – Switch to AT&T Business at business.att.com
LinkedIn Jobs – Head to LinkedIn.com/KaraGoldin to post your job for free.
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Check out our website to view this episode’s show notes: https://karagoldin.com/podcast/842
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