Brave Commerce

Hosted ByRachel Tipograph & Sarah Hofstetter

MikMak Founder & CEO Rachel Tipograph and Profitero’s President Sarah Hofstetter tackle what’s relevant in eCommerce today for the world’s biggest brands. Each episode they’ll share tips worth millions in sales, while interviewing the bravest marketers on how to navigate eCommerce’s latest consumer and retailer dynamics.


All Episodes

BRAVE COMMERCE | Episode Nestlé’s Stefan Kovačević on Building Brands for Both Humans and AI

In this episode of BRAVE COMMERCE, Rachel Tipograph and Sarah Hofstetter speak with Stefan Kovačević, Global Retail Media and Digital Shelf Lead at Nestlé, about how AI is changing...

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Brave Commerce
Brave Commerce
BRAVE COMMERCE | Episode Nestlé’s Stefan Kovačević on Building Brands for Both Humans and AI
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BRAVE COMMERCE | Episode ANA’s Bob Liodice on Media Transparency, AI, and the Future of Marketing

In this episode of BRAVE COMMERCE, Rachel Tipograph and Sarah Hofstetter sit down with Bob Liodice, Chief Executive Officer, Association of National Advertisers (ANA), to discuss the forces reshaping...

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Brave Commerce
Brave Commerce
BRAVE COMMERCE | Episode ANA’s Bob Liodice on Media Transparency, AI, and the Future of Marketing
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Retail Remix Podcast | How Frances Valentine Built a Viral Fashion Brand Around Women 50+

For years, fashion brands chased younger consumers online, but Frances Valentine has found its edge by doing the opposite. Building a vibrant, social-first brand experience around women 50 and...

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Brave Commerce
Brave Commerce
Retail Remix Podcast | How Frances Valentine Built a Viral Fashion Brand Around Women 50+
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BRAVE COMMERCE | Episode Jim Lecinski on the New Zero Moment of Truth in the AI Era

In this episode of BRAVE COMMERCE, Rachel Tipograph and Sarah Hofstetter speak with Jim Lecinski, the marketer behind the “Zero Moment of Truth” framework during his time at Google...

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Brave Commerce
Brave Commerce
BRAVE COMMERCE | Episode Jim Lecinski on the New Zero Moment of Truth in the AI Era
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Retail Remix Podcast | The New Rules of DTC: How AquaSonic Became a Multi-Channel Powerhouse

DTC success used to hinge on cutting out the middleman. Today, the real growth opportunity is knowing how to show up everywhere customers shop. In this episode of Retail...

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Brave Commerce
Brave Commerce
Retail Remix Podcast | The New Rules of DTC: How AquaSonic Became a Multi-Channel Powerhouse
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BRAVE COMMERCE | Episode Netflix’s Nicolle Pangis on Measurement, AI, and the Future of Streaming Advertising

In this episode of BRAVE COMMERCE, Rachel Tipograph and Sarah Hofstetter speak with Nicolle Pangis, VP of UCAN Advertising at Netflix, about building an advertising business inside one of...

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Brave Commerce
Brave Commerce
BRAVE COMMERCE | Episode Netflix’s Nicolle Pangis on Measurement, AI, and the Future of Streaming Advertising
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Retail Remix Podcast | AI-Powered Pricing: The Future of Retail — or a Friction Point?

In an era of tariff swings, rising costs and AI-powered deal hunting, pricing has become one of the most complex (and consequential) levers in retail. In this episode of...

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Brave Commerce
Brave Commerce
Retail Remix Podcast | AI-Powered Pricing: The Future of Retail — or a Friction Point?
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BRAVE COMMERCE | Episode Campbell’s Risa Cretella on Reinventing Iconic Brands and Winning in Commoditized Categories

In this episode of BRAVE COMMERCE, Rachel Tipograph and Sarah Hofstetter speak with Risa Cretella, Executive Vice President, Meals & Beverages at The Campbell’s Company, about what it takes...

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Brave Commerce
Brave Commerce
BRAVE COMMERCE | Episode Campbell’s Risa Cretella on Reinventing Iconic Brands and Winning in Commoditized Categories
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Retail Remix Podcast | Calling BS in the Sauce Aisle: How One CPG Brand is Taking on Big Food

If you’ve ever stood in the grocery aisle staring at a wall of “clean,” “natural” or “better-for-you” labels and wondered what any of it actually means, you’re not alone....

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Brave Commerce
Brave Commerce
Retail Remix Podcast | Calling BS in the Sauce Aisle: How One CPG Brand is Taking on Big Food
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Retail Remix Podcast | Selling Memory at Scale: Pandora’s Digital Transformation Story

Most people know Pandora for its iconic charms, but far fewer realize the company is the largest jewelry brand in the world by volume — producing more than 100...

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Brave Commerce
Brave Commerce
Retail Remix Podcast | Selling Memory at Scale: Pandora’s Digital Transformation Story
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BRAVE COMMERCE | Episode Gallo’s Britt West on Fixing Wine’s Relevance Problem and Recruiting the Next Generation

In this episode of BRAVE COMMERCE, Rachel Tipograph and Sarah Hofstetter speak with Britt West, Chief Commercial Officer at Gallo, about what’s really behind wine’s recent decline—and what it...

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Brave Commerce
Brave Commerce
BRAVE COMMERCE | Episode Gallo’s Britt West on Fixing Wine’s Relevance Problem and Recruiting the Next Generation
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Retail Remix Podcast | How Whatnot Made Live Shopping Click in America

After years of hype around live shopping in the U.S., Whatnot looks like it might be one of the first companies to truly make the model stick at scale....

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Brave Commerce
Brave Commerce
Retail Remix Podcast | How Whatnot Made Live Shopping Click in America
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BRAVE COMMERCE | Episode The Wine Group’s Helen Kurtz on Speed to Market and Competing in a Crowded Category

In this episode of BRAVE COMMERCE, Rachel Tipograph and Sarah Hofstetter speak with Helen Kurtz, Chief Marketing Officer at The Wine Group, about how one of the largest wine...

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Brave Commerce
Brave Commerce
BRAVE COMMERCE | Episode The Wine Group’s Helen Kurtz on Speed to Market and Competing in a Crowded Category
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Retail Remix Podcast | Beyond the Doom Scroll: Why Brands Are Turning to Snapchat for Growth

If you still think Snapchat is just for teenagers, you may be missing one of the most underappreciated growth channels in digital advertising. In this episode of Retail Remix,...

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Brave Commerce
Brave Commerce
Retail Remix Podcast | Beyond the Doom Scroll: Why Brands Are Turning to Snapchat for Growth
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BRAVE COMMERCE | Episode Assemble’s Lara Vandenberg on Rethinking Marketing Teams for a Faster, Fragmented World

In this episode of BRAVE COMMERCE, Rachel Tipograph and Sarah Hofstetter speak with Lara Vandenberg, CEO and Founder of Assemble, which connects brands with senior freelance marketing talent on...

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Brave Commerce
Brave Commerce
BRAVE COMMERCE | Episode Assemble’s Lara Vandenberg on Rethinking Marketing Teams for a Faster, Fragmented World
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