CommerceTracks

Honest ECommerce | Building Demand Momentum Through Strategic Timing | Rima Mattok | Taboola | Bonus Episode

January 29, 2026 00:18:31 0 Comments

Rima Mattok is the Director of Demand Generation at Taboola, where she leads the global acquisition and engagement strategy of Realize, a performance advertising platform focused on driving measurable results for brands. With a background in user engagement, Rima brings a deep understanding of audience behavior and conversion optimization—experience that shapes her approach to helping…

Honest ECommerce

Honest ECommerce | Building Demand Momentum Through Strategic Timing | Rima Mattok | Taboola | Bonus Episode

00:00 / 00:18:31

eCommerce Fastlane | Why Alibaba Shows You The Wrong Suppliers First (And What Top Brands Do Instead)

January 27, 2026 00:37:51 0 Comments

Alibaba makes 90% of revenue from supplier advertising—meaning the factories you see first simply paid the most to rank there. In this episode, discover: Why Alibaba’s pay-to-rank model keeps premium suppliers (like those manufacturing for Lululemon and Calvin Klein) off directories, and how customs data from Vietnam, Mexico, India, and China reveals actual factory quality…

eCommerce Fastlane

eCommerce Fastlane | Why Alibaba Shows You The Wrong Suppliers First (And What Top Brands Do Instead)

00:00 / 00:37:51

Honest ECommerce | Designing Emotional Touchpoints With Thoughtful Products | Monica and Rod Kosann | Monica Rich Kosann

January 26, 2026 00:32:59 0 Comments

Monica Rich Kosann is an internationally recognized fine jewelry brand based in New York. Rooted in the idea that every woman has a story to tell, the collection encompasses lockets, rings, necklaces, bracelets, and earrings that inspire and empower the wearer. The eponymous label was founded in 2004 by Designer and Chief Creative Officer Monica…

Honest ECommerce

Honest ECommerce | Designing Emotional Touchpoints With Thoughtful Products | Monica and Rod Kosann | Monica Rich Kosann

00:00 / 00:32:59

eCommerce Fastlane | 162,000 Discount Codes Analyzed: The Unique Strategy That’s Secretly Driving Shopify’s Top Brands

January 20, 2026 00:37:48 0 Comments

Most Shopify stores are bleeding margin with generic discount codes that get scraped, shared, and abused—while missing the strategic segmentation that actually drives conversions. In this episode, discover: How switching from “WELCOME10” to unique codes prevents coupon abuse while enabling targeted offers for new subscribers, win-back campaigns, and VIP segments—without the CFO panic about unlimited…

eCommerce Fastlane

eCommerce Fastlane | 162,000 Discount Codes Analyzed: The Unique Strategy That's Secretly Driving Shopify's Top Brands

00:00 / 00:37:48

The Unofficial Shopify Podcast | Episode 604: A Mushroom Brand’s Bet Against Booze

January 20, 2026 Lee Bissonnette 00:51:45 0 Comments

From mushroom gummies to THC drinks: Jake Mellman’s update on Troop and why he’s launching Psilly Goose to replace alcohol.

The Unofficial Shopify Podcast

The Unofficial Shopify Podcast | Episode 604: A Mushroom Brand's Bet Against Booze

00:00 / 00:51:45

Honest ECommerce | Creating Agile Systems That Scale With Your Business | Matt Ezyk | Hanna Andersson

January 19, 2026 00:32:19 0 Comments

Matt Ezyk has decades of experience building, scaling and leading digital commerce technology and strategy at some of the most innovative companies in the world. Matt serves as Senior Director of Engineering, Ecommerce at Hanna Andersson which is a leading direct-to-consumer premium children’s apparel and lifestyle brand. Prior to joining Hanna Andersson, he led digital…

Honest ECommerce

Honest ECommerce | Creating Agile Systems That Scale With Your Business | Matt Ezyk | Hanna Andersson

00:00 / 00:32:19

Honest ECommerce | Simplifying International Sales for Ecommerce | Robert Khachatryan | Freight Right | Bonus Episode

January 15, 2026 00:23:17 0 Comments

Robert Khachatryan is the founder and CEO of Freight Right Global Logistics, a Los Angeles–based international freight forwarder. A lifelong entrepreneur, Robert began his business journey at age nine selling newspapers on the streets of Yerevan. A member of the Board of Advisors at USC’s Randall R. Kendrick Global Supply Chain Institute, Robert founded Freight…

Honest ECommerce

Honest ECommerce | Simplifying International Sales for Ecommerce | Robert Khachatryan | Freight Right | Bonus Episode

00:00 / 00:23:17

The Unofficial Shopify Podcast | Episode The First Shop Mini

January 15, 2026 Lee Bissonnette 00:26:31 0 Comments

How Food Social Cracked Shopify’s New Channel

The Unofficial Shopify Podcast

The Unofficial Shopify Podcast | Episode The First Shop Mini

00:00 / 00:26:31

eCommerce Fastlane | Why Shopify Brands Need a Data Layer (Not Just Better Tracking)

January 13, 2026 00:31:42 0 Comments

When Facebook shows 50 sales, Google Analytics shows 35, and Shopify shows 68 — which number do you trust to scale profitably? In this episode, discover: How server-side tracking eliminates the 20-30% revenue gap plaguing most Shopify brands’ analytics, bypassing Apple ITP and ad blockers to achieve 100% order relay from Shopify to your marketing…

eCommerce Fastlane

eCommerce Fastlane | Why Shopify Brands Need a Data Layer (Not Just Better Tracking)