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Honest ECommerce | Letting Customer Behavior Guide Distribution Strategies | Lauren Barker | Uresta

On this episode of Honest Ecommerce, we have Lauren Barker from Uresta, a bladder support brand for women.

We talk about addressing a gap in women’s health, validating a market before scaling up, setting realistic budgets for paid ads, and so much more!

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Honest ECommerce
Honest ECommerce
Honest ECommerce | Letting Customer Behavior Guide Distribution Strategies | Lauren Barker | Uresta
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Honest ECommerce | Dominating Ecommerce with Sharp Messaging and Strong Hires | Alissa Miky | Aqua Theon Inc and OoMee

On this episode of Honest Ecommerce, we have Alissa Miky. She is a Seaweed Tech Pioneer, and Founder and CEO of Aqua Theon and OoMee, the marine-powered functional beverage.

We talk about pioneering a niche in an untapped market, using cultural roots to drive innovation, using competitor research as a winning edge, and so much more!

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Honest ECommerce
Honest ECommerce
Honest ECommerce | Dominating Ecommerce with Sharp Messaging and Strong Hires | Alissa Miky | Aqua Theon Inc and OoMee
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Honest ECommerce | Turning Customer Feedback Into Products That Doubled Sales | Tamara Coleman | Bark Bistro

On this episode of Honest Ecommerce, we have Tamara Coleman. Tamara is the founder of Bark Bistro who built one of the fastest-growing natural pet brands in the country.

We talk about leading a category by entering early, listening to customers to improve goods, learning while building the business, and so much more!

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Honest ECommerce
Honest ECommerce
Honest ECommerce | Turning Customer Feedback Into Products That Doubled Sales | Tamara Coleman | Bark Bistro
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Honest ECommerce | Natural Distribution Strategies That Actually Work | Ryan Emmons | Waiākea

On this episode of Honest Ecommerce, we have Ryan Emmons, co-founder and CEO of Waiākea Hawaiian Volcanic Beverages.

We talk about building a business from a class project, starting without industry experience, building trust through consignment, and so much more!

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Honest ECommerce
Honest ECommerce
Honest ECommerce | Natural Distribution Strategies That Actually Work | Ryan Emmons | Waiākea
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Honest ECommerce | Landing Shelf Space with Persistent Outreach | Julian Tcherassi | Magiktea

On this episode of Honest Ecommerce, we have Julian Tcherassi, the founder & CEO of Magiktea. Magiktea is the first USDA Organic & Wildlife Friendly palo azul tea company that is now available in over 1000 health food stores nationwide.

We talk about spotting an opportunity from personal experience, offering consignment as visibility strategy, learning advertisement tactics from founders, and so much more!

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Honest ECommerce
Honest ECommerce
Honest ECommerce | Landing Shelf Space with Persistent Outreach | Julian Tcherassi | Magiktea
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Honest ECommerce | Prioritizing an Ecommerce Niche over Big Player Competition | Eliah Thanhauser | North Spore

On this episode of Honest Ecommerce, we have Eliah Thanhauser. Eliah is the Co-Founder and President of North Spore, a mushroom log spawns and supplies retailer.

We talk about creating educational content to attract buyers, putting in the work to earn attention, building trust in a skeptical market, and so much more!

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Honest ECommerce
Honest ECommerce
Honest ECommerce | Prioritizing an Ecommerce Niche over Big Player Competition | Eliah Thanhauser | North Spore
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The Unofficial Shopify Podcast | Episode 608: Why This Agency Dropped Paid Media (And Got Bigger)

Quit paid media. Focused on what works. Got bigger.

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The Unofficial Shopify Podcast
The Unofficial Shopify Podcast
The Unofficial Shopify Podcast | Episode 608: Why This Agency Dropped Paid Media (And Got Bigger)
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Honest ECommerce | Rethinking Operation Norms for Ecommerce Growth | Irene Chen & Matthew Grenby | Parker Thatch

On this episode of Honest Ecommerce, we have Irene Chen and Matthew Grenby. Irene and Matt are the co-founders of Parker Thatch, a luxury product brand for everyday ease and elegance.

We talk about applying corporate training to startups, standardizing core products for efficiency, rebranding for clarity and customer reach, and so much more!

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Honest ECommerce
Honest ECommerce
Honest ECommerce | Rethinking Operation Norms for Ecommerce Growth | Irene Chen & Matthew Grenby | Parker Thatch
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Honest ECommerce | Regaining Brand Clarity After Trend Overload | Demi Marchese | 12th Tribe

On this episode of Honest Ecommerce, we have Demi Marchese, Founder and Head of Brand at 12th Tribe.

We talk about how she scaled brand voice using AI, built systems to support sustainable growth, stayed focused through trend overload, and empowered her team to drive toward a 9-figure business and so much more!

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Honest ECommerce
Honest ECommerce
Honest ECommerce | Regaining Brand Clarity After Trend Overload | Demi Marchese | 12th Tribe
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Honest ECommerce | Investing in Product Before Spending on Growth | Robert Cardiff | Laundry Sauce

On this episode of Honest Ecommerce, we have Robert Cardiff. He is a serial entrepreneur and investor, and the co-founder and COO of Laundry Sauce, an 8-figure DTC CPG brand reinventing how consumers experience laundry.

We talk about identifying white space in legacy categories, turning a viral meme into a high-end product, raising millions off a single anchor video before making a single sale, navigating manufacturing without big-brand backing, and so much more!

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