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Honest ECommerce | Landing Shelf Space with Persistent Outreach | Julian Tcherassi | Magiktea

Julian Tcherassi is the founder of Magiktea, the first USDA Organic & Wildlife Friendly certified palo azul tea brand in the world.  Under his leadership, Magiktea has grown from a small independent startup into a nationally recognized wellness brand, now available in over 1,000 health food stores nationwide.  Passionate about natural remedies and sustainability, Julian…

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Honest ECommerce
Honest ECommerce
Honest ECommerce | Landing Shelf Space with Persistent Outreach | Julian Tcherassi | Magiktea
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Honest ECommerce | Prioritizing an Ecommerce Niche over Big Player Competition | Eliah Thanhauser | North Spore

Eliah Thanhauser is the Co-Founder and CEO of North Spore, a company dedicated to making mushroom cultivation accessible to all. Since its inception in 2014, they’ve grown from a small operation in a garage in Maine to a vertically integrated manufacturer and a national leader in mycological supplies.  Eliah’s journey began with a passion for…

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Honest ECommerce
Honest ECommerce
Honest ECommerce | Prioritizing an Ecommerce Niche over Big Player Competition | Eliah Thanhauser | North Spore
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The Unofficial Shopify Podcast | Episode 608: Why This Agency Dropped Paid Media (And Got Bigger)

Quit paid media. Focused on what works. Got bigger.

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The Unofficial Shopify Podcast
The Unofficial Shopify Podcast
The Unofficial Shopify Podcast | Episode 608: Why This Agency Dropped Paid Media (And Got Bigger)
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Honest ECommerce | Rethinking Operation Norms for Ecommerce Growth | Irene Chen & Matthew Grenby | Parker Thatch

Irene Chen is the Co-Founder and Partner at Parker Thatch, a role she has held for over 24 years. Her top skills include Brand Development, Fashion, and Social Media. Before co-founding Parker Thatch, Irene served as the Director of Product Development for Donna Karan. She is a graduate of the University of California, Los Angeles. …

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Honest ECommerce
Honest ECommerce
Honest ECommerce | Rethinking Operation Norms for Ecommerce Growth | Irene Chen & Matthew Grenby | Parker Thatch
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Honest ECommerce | Regaining Brand Clarity After Trend Overload | Demi Marchese | 12th Tribe

Demi Marchese is the Founder and Head of Brand at 12th Tribe, a fast-growing fashion brand blending curated style with operational excellence to empower the next generation of confident women. With expertise in merchandising, marketing, and brand-tech integration, Demi turns creative vision into scalable systems that drive real growth. Bootstrapped from scratch, 12th Tribe reflects…

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Honest ECommerce
Honest ECommerce
Honest ECommerce | Regaining Brand Clarity After Trend Overload | Demi Marchese | 12th Tribe
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Honest ECommerce | Investing in Product Before Spending on Growth | Robert Cardiff | Laundry Sauce

Robert Cardiff is the co-founder and COO of Laundry Sauce, an 8-figure DTC brand reinventing the way consumers experience laundry. With a background in venture building and performance marketing, Robert helps Ecommerce brands unlock growth by identifying white space, building high-affinity products, and scaling through bold creative bets. Before launching Laundry Sauce, Robert founded multiple…

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Honest ECommerce | Creating Brand Experiences Beyond Ecommerce | Jiake Liu | Outer

Jiake Liu is the Co-Founder and CEO of Outer, a brand revolutionizing outdoor living by reimagining furniture and transforming backyards into immersive, functional spaces. With a mission to make life outside effortless and enjoyable, Outer combines eco-friendly materials, durable design, and an innovative showroom model—crowdsourcing real customers’ backyards to create a unique, community-driven shopping experience….

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Honest ECommerce | Turning Returns Into Business Insights | Michael Hughes | PlushBeds

Michael Hughes is a trailblazer in the luxury mattress industry, revolutionizing the way consumers experience organic sleep. As the Founder & CEO of PlushBeds, he built one of the largest direct-to-consumer brands specializing in toxin-free, eco-friendly mattresses. Inspired by his father’s battle with Parkinson’s, Michael set out to create a healthier sleep environment—one that blends…

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Honest ECommerce | Making Your Brand Easy to Reach | Aman Advani | Ministry of Supply

Aman Advani is an innovator, entrepreneur, and the driving force behind Ministry of Supply, a brand redefining comfort in professional clothing. As the CEO and Co-Founder, he has fused engineering, technology, and fashion to create apparel that is soft, stretchy, and wrinkle-free—without the need for dry cleaning or ironing. Before launching the Ministry of Supply,…

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Honest ECommerce | Turning Customers Into Your Best Marketers | Brandon Horoho | Montana Knife Company

Brandon Horoho is a brand builder, e-commerce strategist, and the driving force behind one of the most innovative American-made knife companies. As the Co-Founder, VP, and CMO of Montana Knife Company (MKC), he has transformed a niche product into a multi-million dollar brand with a cult following. Before launching MKC, Brandon spent decades in e-commerce…

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