CommerceTracks

Honest ECommerce | Removing Buyer Friction Through Direct Feedback | Jason Zigelbaum | ZigPoll | Bonus Episode

May 28, 2026 00:26:05 0 Comments

Jason Zigelbaum is the solo founder behind Zigpoll—the zero-party data platform trusted by Sony, HP, Kraft Heinz, and Hallmark. Zigpoll collected over 100 million survey responses and counting. Third-party cookies are going away. Ad platforms are losing signal. Brands that don’t collect first-party data are flying blind. Zigpoll fixes that. Zigpoll makes it dead simple…

Honest ECommerce

Honest ECommerce | Removing Buyer Friction Through Direct Feedback | Jason Zigelbaum | ZigPoll | Bonus Episode

00:00 / 00:26:05

eCommerce Fastlane | Voice Is the New SMS for Shopify (Here’s Where It’s Already Working)

May 26, 2026 00:21:32 0 Comments

AI voice agents are recovering 35% of abandoned Shopify carts, and most operators haven’t noticed yet. In this solo episode, Steve Hutt breaks down: Why AI voice beats email recovery flows by 3x on abandoned carts (and the stage where it actually pays off) How one Shopify brand cut $18K/month in support costs while CSAT…

eCommerce Fastlane

eCommerce Fastlane | Voice Is the New SMS for Shopify (Here's Where It's Already Working)

00:00 / 00:21:32

Honest ECommerce | Rebranding Common Goods for Modern Consumers | Hilary Dubin & Caroline Vasquez Huber | Jones

May 25, 2026 00:36:00 0 Comments

Hilary Dubin is co-CEO and head of Jones’ digital product & behavioral support program. She graduated from the University of Pennsylvania magna cum laude, majoring in cognitive science with a concentration in computation and cognition, an honors thesis on the effects of gender, realism, and role of virtual agents, and a minor from Wharton in…

Honest ECommerce

Honest ECommerce | Rebranding Common Goods for Modern Consumers | Hilary Dubin & Caroline Vasquez Huber | Jones

00:00 / 00:36:00

eCommerce Fastlane | Why a 3,000-Follower Creator Beats a Celebrity Influencer (And How to Run It at Scale)

May 21, 2026 00:53:42 0 Comments

Meta and Google CACs keep climbing, so Shopify brands are paying micro-influencers in product, not cash. In this episode, William Gasner, co-founder and CMO of Stack Influence, breaks down: Why the product-for-post model beats cash payouts at scale, with lifetime content rights and access to 11M+ vetted creators The Amazon cold start fix: how external…

eCommerce Fastlane

eCommerce Fastlane | Why a 3,000-Follower Creator Beats a Celebrity Influencer (And How to Run It at Scale)

00:00 / 00:53:42

eCommerce Fastlane | AI Brought a Stranger to Your Door. Now What?

May 19, 2026 00:25:51 0 Comments

AI just delivered a stranger to your Shopify store who has zero brand context — and the first 48 hours after purchase decide whether they ever come back. In this solo episode, Steve Hutt unpacks fresh Shopify data and breaks down: Why AI-referred shoppers convert 50% higher with 14% larger AOV — and why most…

eCommerce Fastlane

eCommerce Fastlane | AI Brought a Stranger to Your Door. Now What?

00:00 / 00:25:51

Honest ECommerce | Maximizing Profitability Through Smart Product Engineering | Ethan Haber | Happy Habitats

May 18, 2026 00:22:30 0 Comments

Ethan Haber is an inventor, founder, and CEO who built Happy Habitats—an award-winning, industry-recognized small-pet products brand—from the ground up with no outside funding. Under his leadership, the company achieved distribution across North America and beyond, brought the business to six figures in 2025, and earned multiple Best in Show awards at Superzoo and Global…

Honest ECommerce

Honest ECommerce | Maximizing Profitability Through Smart Product Engineering | Ethan Haber | Happy Habitats

00:00 / 00:22:30

eCommerce Fastlane | Your Ads Know Your Customer. Your Website Doesn’t

May 14, 2026 00:37:38 0 Comments

Your ads are hyper-personalized. Your Shopify storefront isn’t. That mismatch is leaking conversions for 7-figure brands. In this episode, Kratik Agrawal, founder and CEO of Kinect (YC-backed), breaks down: How real-time storefront personalization drove 10-12% conversion lift for early Shopify customers (and 2-3x for shoppers who engage the AI sales rep) Why non-commodity Shopify brands…

eCommerce Fastlane

eCommerce Fastlane | Your Ads Know Your Customer. Your Website Doesn't

00:00 / 00:37:38

Honest ECommerce | Transforming Cold Calls to Ecommerce Consultations | Sean Wendt | dtcmvp | Bonus Episode

May 14, 2026 00:28:40 0 Comments

Sean Wendt is the founder of dtcmvp. dtcmvp connects shopify partners with leaders at established brands. From intros to insights, they handle everything: you reach your ideal audience, build a better product, and attract more brands. In This Conversation We Discuss: [00:00] Intro [01:30] Understanding prospects’ rejection [05:48] Defining the role of outbound sales reps…

Honest ECommerce

Honest ECommerce | Transforming Cold Calls to Ecommerce Consultations | Sean Wendt | dtcmvp | Bonus Episode

00:00 / 00:28:40

eCommerce Fastlane | How First-Party Shopify Data Cuts Meta Ad CAC by 30%

May 12, 2026 00:35:25 0 Comments

Your strongest Meta ads signal is sitting in Shopify, not the pixel, and most brands are leaving it untapped. In this episode, Tiago Costa, co-founder and CEO of FULLVENUE (the team behind Clustie), breaks down: The two AI-built audiences Clustie pushes into Meta: high-propensity buyers and 30-day LTV predictions Why first-party Shopify data beats pixel…

eCommerce Fastlane

eCommerce Fastlane | How First-Party Shopify Data Cuts Meta Ad CAC by 30%

00:00 / 00:35:25

Honest ECommerce | Building Store Tech That Lets Your Products Shine | Gustavo Cardona | Levain Bakery

May 11, 2026 00:30:08 0 Comments

Gustavo Cardona is VP of Technology at Levain Bakery, where he leads IT infrastructure and data strategy to bridge innovative technology with the operational reality of a craft-focused, omnichannel retail business. He’s responsible for building Levain’s enterprise systems, including integrating Toast, NetSuite, and CrunchTime into a unified data platform, migrating the organization to real-time reporting…

Honest ECommerce

Honest ECommerce | Building Store Tech That Lets Your Products Shine | Gustavo Cardona | Levain Bakery

00:00 / 00:30:08

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