DTC Podcast

Weekly discussions between disruptive direct to consumer ecommerce brands and our amazing team about marketing, funnels, and everything scaling related. Subscribe to our newsletter for highlights and step by step tactical insights 👉🏻 📦


All Episodes

DTC Podcast | Ep 594: How Odd Pieces Hit $500K on Kickstarter by Reinventing the Puzzle Category

Subscribe to DTC Newsletter – https://dtcnews.link/signup Ginny Lo is the co-founder of Odd Pieces, a story-driven puzzle brand that took a tired category and made it feel fresh again....

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DTC Podcast
DTC Podcast
DTC Podcast | Ep 594: How Odd Pieces Hit $500K on Kickstarter by Reinventing the Puzzle Category
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DTC Podcast | Ep 593: 3 Rules for Culturally Relevant DTC Ads That Still Convert on Meta

Subscribe to DTC Newsletter – https://dtcnews.link/signup Aves and Daniel Sendecki get into a problem a lot of brands still haven’t solved: how do you make ads feel culturally relevant...

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DTC Podcast
DTC Podcast
DTC Podcast | Ep 593: 3 Rules for Culturally Relevant DTC Ads That Still Convert on Meta
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DTC Podcast | Bonus: 26% of Brands Reply in Real Time: The Conversational SMS Playbook That Wins More Orders

Subscribe to DTC Newsletter – https://dtcnews.link/signup We co-authored The Conversational Report with Postscript to understand one simple question: when shoppers text brands back, what happens next? The punchline is...

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DTC Podcast
DTC Podcast
DTC Podcast | Bonus: 26% of Brands Reply in Real Time: The Conversational SMS Playbook That Wins More Orders
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DTC Podcast | Ep 592: $250K Kickstarter to West Elm: How Bearaby Built a Weighted Blanket Category (Without Early Meta Spend)

Subscribe to DTC Newsletter – https://dtcnews.link/signup Dr. Kathrin Hamm (PhD Economics) didn’t set out to be a founder. She just wanted to sleep. One ugly “medical” weighted blanket fixed...

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DTC Podcast
DTC Podcast
DTC Podcast | Ep 592: $250K Kickstarter to West Elm: How Bearaby Built a Weighted Blanket Category (Without Early Meta Spend)
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DTC Podcast | Ep 591: Meta Andromeda: 3 New Tools (CASC, AI Assistant, Creative Testing) to Improve DTC Performance

Subscribe to DTC Newsletter – https://dtcnews.link/signup Jacob (Head of Meta at Pilothouse) joins Eric to break down what Meta’s actually rolling out right now, what’s hype, and what’s worth...

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DTC Podcast
DTC Podcast
DTC Podcast | Ep 591: Meta Andromeda: 3 New Tools (CASC, AI Assistant, Creative Testing) to Improve DTC Performance
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DTC Podcast | Bonus: How Street Interviews Became a Performance Creative Pillar (15,000 Ads Later)

Subscribe to DTC Newsletter – https://dtcnews.link/signup On this episode of the DTC Podcast, Eric sits down with Josh Suggs, founder of StreetTalk, and they break down how “Conversation Creative”...

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DTC Podcast
DTC Podcast
DTC Podcast | Bonus: How Street Interviews Became a Performance Creative Pillar (15,000 Ads Later)
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DTC Podcast | Ep 590: How WeNatal Grew to 30,000 Families With $0 Paid Ads (Bootstrapped Supplement DTC)

Subscribe to DTC Newsletter – https://dtcnews.link/signup Vida Delrahim (ex-Nike marketing leader) built WeNatal after two miscarriages, zero satisfying answers, and a pretty wild realization: fertility isn’t just “a women’s...

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DTC Podcast
DTC Podcast
DTC Podcast | Ep 590: How WeNatal Grew to 30,000 Families With $0 Paid Ads (Bootstrapped Supplement DTC)
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DTC Podcast | Ep 589: 70% Different or Meta Buckets It: The Andromeda Creative Playbook (w/ Braydon Germain, Pilothouse)

Subscribe to DTC Newsletter – https://dtcnews.link/signup Braydon Germain from Pilothouse is back, and we go straight into the most practical question in DTC right now: how do you use...

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DTC Podcast
DTC Podcast
DTC Podcast | Ep 589: 70% Different or Meta Buckets It: The Andromeda Creative Playbook (w/ Braydon Germain, Pilothouse)
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DTC Podcast | Ep 588: How BrainGain Scaled Heavy Home Gym Equipment to 30 Countries (100,000+ Customers)

Subscribe to DTC Newsletter – https://dtcnews.link/signup Kareem Raslan (co-founder of BrainGain) breaks down how a “25 dumbbells in a garage” COVID side-hustle turned into a home gym brand with...

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DTC Podcast
DTC Podcast
DTC Podcast | Ep 588: How BrainGain Scaled Heavy Home Gym Equipment to 30 Countries (100,000+ Customers)
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DTC Podcast | Ep 587: Meta Andromeda Strategy: 5 Creative Testing Shifts for $5M+ DTC Brands

Subscribe to DTC Newsletter – https://dtcnews.link/signup If you’re a $5M+ brand owner or growth lead and Meta’s performance feels “fine but fragile,” this is probably why. Abby from Pilot...

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DTC Podcast
DTC Podcast
DTC Podcast | Ep 587: Meta Andromeda Strategy: 5 Creative Testing Shifts for $5M+ DTC Brands
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DTC Podcast | Ep 586: Laura Cantor: Digital Transformation, AI Collaboration, and Why We’re All Failing Calculus Together

Subscribe to DTC Newsletter – https://dtcnews.link/signup Laura Cantor, VP of Marketing & E-commerce at New York & Company, shares the reality of transforming a legacy retail brand in the...

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DTC Podcast
DTC Podcast
DTC Podcast | Ep 586: Laura Cantor: Digital Transformation, AI Collaboration, and Why We're All Failing Calculus Together
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DTC Podcast | Ep 585: Amazon Marketing Cloud: 5 Audience Plays to Lower ACOS on Competitive Keywords

Subscribe to DTC Newsletter – ⁠https://dtcnews.link/signup⁠ Amazon Marketing Cloud (AMC) used to feel “enterprise-only.” Not anymore. Tyler Masur (Head of Amazon at Pilothouse) breaks down what AMC actually does,...

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DTC Podcast
DTC Podcast
DTC Podcast | Ep 585: Amazon Marketing Cloud: 5 Audience Plays to Lower ACOS on Competitive Keywords
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DTC Podcast | Ep 584: Building in Pubic: Inspecting Bushbalm’s 70% Growth via Retail & the Pro Channel

Subscribe to DTC Newsletter – https://dtcnews.link/signup Bushbalm co-founder David Gaylord returns for his third appearance on the pod — and he brought receipts. The brand just pulled off one...

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DTC Podcast
DTC Podcast
DTC Podcast | Ep 584: Building in Pubic: Inspecting Bushbalm’s 70% Growth via Retail & the Pro Channel
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DTC Podcast | Ep 583: Counter Intuitive Ways to Maximize Net Present Value from Your Email List with Jordan Gordon

Subscribe to DTC Newsletter – https://dtcnews.link/signup Jordan Gordon, VP of Retention and CRO at Pilothouse returns to the pod to break down a concept every retention marketer thinks they...

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DTC Podcast
DTC Podcast
DTC Podcast | Ep 583: Counter Intuitive Ways to Maximize Net Present Value from Your Email List with Jordan Gordon
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DTC Podcast | Ep 582: How SURI Sold 5,000 Toothbrushes in a Week: DTC Growth in a Boring Category

Subscribe to DTC Newsletter – https://dtcnews.link/signup Mark Rushmore, co-founder of SURI, joins the pod to break down how they built a toothbrush brand people actually love. From selling out...

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DTC Podcast
DTC Podcast
DTC Podcast | Ep 582: How SURI Sold 5,000 Toothbrushes in a Week: DTC Growth in a Boring Category
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