Podcast: The ASOM Pod

Welcome to the ASOM Pod – the only video first eCommerce podcast that offers four different unique perspectives. A(gency) S(aaS) O(perator) M(arketer). Join Jimmy Kim (CIO and founder of Sendlane) and John Roman (CEO and co-founder of BattlBox), Amer Grozdanic (CEO & Co-Founder of Praella) and Bryan MacDonald (Director of eCommerce at Oma’s Pride) as they provide a holistic view of the DTC, eCommerce, or retail by sharing our perspectives. Whether you’re looking to grow your online store, optimize your marketing efforts, or enhance your overall e-commerce strategy, ASOM has you covered.

The ASOM Pod | EP50: eCommerce in Economic Downturn: Strategies for Resilience

In this episode of the ASOM Pod, hosts Jimmy Kim (CEO of eCom Email Marketer, formally Founder of Sendlane), John Roman (CEO of BattlBox), Amer Grozdanic (CEO of Praella), Bryan MacDonald (Direct of eCommerce at Oma’s Pride) unpack how eCommerce brands can stay strong during shaky economic times. From rising acquisition costs to unpredictable consumer…

Read More
The ASOM Pod
The ASOM Pod
The ASOM Pod | EP50: eCommerce in Economic Downturn: Strategies for Resilience
Loading
/

The ASOM Pod | EP49: Content Marketing in eCommerce: Storytelling That Sells

In this episode of the ASOM Pod, hosts Jimmy Kim (CEO of eCom Email Marketer, formally Founder of Sendlane), John Roman (CEO of BattlBox), Amer Grozdanic (CEO of Praella), Bryan MacDonald (Direct of eCommerce at Oma’s Pride) dive deep into one of the most underrated tools in marketing: storytelling. With raw insights and real examples,…

Read More
The ASOM Pod
The ASOM Pod
The ASOM Pod | EP49: Content Marketing in eCommerce: Storytelling That Sells
Loading
/

The ASOM Pod | EP48: Bootstrapping Success – Building a Business Without Fundraising

In this episode of the ASOM Pod, hosts Jimmy Kim (CEO of eCom Email Marketer, formally Founder of Sendlane), John Roman (CEO of BattlBox), Amer Grozdanic (CEO of Praella), Bryan MacDonald (Direct of eCommerce at Oma’s Pride) and special guest Rytis Lauris (Co-Founder & CEO of Omnisend) come together for a candid and tactical conversation…

Read More
The ASOM Pod
The ASOM Pod
The ASOM Pod | EP48: Bootstrapping Success - Building a Business Without Fundraising
Loading
/

The ASOM Pod | EP47: eCommerce Tinder Swipe Right or Left: Social Commerce, Tariffs, Organic Traffic, and AI

In this episode of the ASOM Pod, hosts Jimmy Kim (CEO of eCom Email Marketer, formally Founder of Sendlane), John Roman (CEO of BattlBox), Amer Grozdanic (CEO of Praella) come together for a dynamic, live discussion recorded at Commerce Roundtable Miami. They tackle some of the biggest challenges and opportunities in eCommerce today in a…

Read More
The ASOM Pod
The ASOM Pod
The ASOM Pod | EP47: eCommerce Tinder Swipe Right or Left: Social Commerce, Tariffs, Organic Traffic, and AI
Loading
/

The ASOM Pod | EP46: Building a Community Driven Brand: From Customers to Evangelists

In this episode of the ASOM Pod, hosts Jimmy Kim (CEO of eCom Email Marketer, formally Founder of Sendlane), John Roman (CEO of BattlBox), Amer Grozdanic (CEO of Praella), and special guest: Greg Dalby (SVP eCommerce at The Woobles) dive deep into one of the most important strategies for driving retention and customer loyalty: building…

Read More
The ASOM Pod
The ASOM Pod
The ASOM Pod | EP46: Building a Community Driven Brand: From Customers to Evangelists
Loading
/

The ASOM Pod | EP45: The Psychology of Pricing – Value vs Perception in eCommerce

In this episode of the ASOM Pod, hosts Jimmy Kim (CEO of eCom Email Marketer, formally Founder of Sendlane), John Roman (CEO of BattlBox), Amer Grozdanic (CEO of Praella), and special guest: Greg Dalby (SVP eCommerce at The Woobles) —to unpack one of the trickiest levers in brand strategy: pricing. They break down real-world examples…

Read More
The ASOM Pod
The ASOM Pod
The ASOM Pod | EP45: The Psychology of Pricing - Value vs Perception in eCommerce
Loading
/

The ASOM Pod | EP 44: The Future of eCommerce Customer Retention: Beyond Loyalty Programs

In this episode of the ASOM Pod, hosts Jimmy Kim (CEO of eCom Email Marketer, formally Founder of Sendlane), John Roman (CEO of BattlBox), Amer Grozdanic (CEO of Praella), and special guest host: Anthony Combs (CEO and Founder of Splendies) get real about the differences between DTC and subscription-based businesses, and why retention is the…

Read More
The ASOM Pod
The ASOM Pod
The ASOM Pod | EP 44: The Future of eCommerce Customer Retention: Beyond Loyalty Programs
Loading
/

The ASOM Pod | EP 43 : Scale vs Profitability: When Growth Becomes Unsustainable w/ Anthony Coombs

Scale vs. Profitability: Navigating Growth ChallengesIn this episode of the ASOM Pod, hosts Jimmy Kim (CEO of eCom Email Marketer, formally Founder of Sendlane), John Roman (CEO of BattlBox), Amer Grozdanic (CEO of Praella), and special guest host: Anthony Combs (CEO and Founder of Splendies), and as we dive deep into the topic of ‘Scale…

Read More
The ASOM Pod
The ASOM Pod
The ASOM Pod | EP 43 : Scale vs Profitability: When Growth Becomes Unsustainable w/ Anthony Coombs
Loading
/

The ASOM Pod | EP42: Exploring the Future of E-commerce: ShopTalk 2025 Highlights and Recap – EP42

ShopTalk Las Vegas 2025: An E-commerce and Retail Extravaganza | The official ASOM Pod Recap In this episode of the ASOM Pod, join John Roman (CEO of BattlBox), Amer Grozdanic (CEO of Praella), and Jimmy Kim (CEO of eCom Email Marketer, formally Founder of Sendlane) recap ShopTalk 2025 held in Las Vegas. The team dives…

Read More

The ASOM Pod | EP 41: DTC Founders: Visionaries or Operators?

Visionary or Operator? Unpacking the Mindset of Successful E-Commerce FoundersIn this episode of The ASOM Pod, hosts John Roman (CEO of BattlBox), Amer Grozdanic (CEO of Praella), Bryan McDonald (Director of eCommerce at Oma’s Pride), and Jimmy Kim (CEO of eCom Email Marketer, formally Founder of Sendlane) engages in a dynamic discussion about what defines…

Read More