Podcast: DTC Podcast

Weekly discussions between disruptive direct to consumer ecommerce brands and our amazing team about marketing, funnels, and everything scaling related. Subscribe to our newsletter for highlights and step by step tactical insights 👉🏻 📦

DTC Podcast | Ep 510: Inside Pilothouse’s YouTube Strategy: Segmenting Campaigns for Scalable Growth | AKNF

Subscribe to DTC Newsletter – https://dtcnews.link/signup In this episode of the DTC Podcast, Eric Dyck sits down with Dougie and Adam from Pilothouse to talk about how to properly structure YouTube ad campaigns for long-term brand growth. Dougie and Adam share the evolved Pilothouse perspective on YouTube—not as a direct response platform, but as a…

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DTC Podcast
DTC Podcast
DTC Podcast | Ep 510: Inside Pilothouse’s YouTube Strategy: Segmenting Campaigns for Scalable Growth | AKNF
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DTC Podcast | Bonus: How Talkable Cuts CAC with Referral Loops and Wallet-Based Sharing

Subscribe to DTC Newsletter – https://dtcnews.link/signup In this episode of the DTC Podcast, we sit down with Jeremy Foreshew from Talkable to explore how brands can leverage referral marketing to drive sustainable growth. Key Insights: The Decline of Traditional Advertising: Challenges with rising digital ad costs and the shift towards owned channels. Referral Marketing Mechanics:…

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DTC Podcast
DTC Podcast
DTC Podcast | Bonus: How Talkable Cuts CAC with Referral Loops and Wallet-Based Sharing
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DTC Podcast | Ep 509: Tea Time at the Whitehouse: How Art of Tea Scaled Through Story and Quality

Subscribe to DTC Newsletter – https://dtcnews.link/signup In this episode of the DTC Podcast, we’re joined by Steve Schwartz, founder of Art of Tea. From starting with a backpack and a phone bill to serving Google HQ and the White House, Steve’s journey is rooted in deep product integrity and radical education. Listen in to discover…

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DTC Podcast
DTC Podcast
DTC Podcast | Ep 509: Tea Time at the Whitehouse: How Art of Tea Scaled Through Story and Quality
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DTC Podcast | Ep 508: How to Scale an Agency: Kyle Hitchcox on Pilothouse’s Marketing, Sales, and Content Strategy

Subscribe to DTC Newsletter – https://dtcnews.link/signup In this episode of the DTC Podcast, host Eric Dyck sits down with Kyle Hitchcox, founding partner at Pilothouse, co-founder of the DTC Newsletter, and now a builder behind Warpdrive, a performance-driven CRO tool. This conversation is a masterclass in how content can power agency growth. Kyle shares how…

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DTC Podcast
DTC Podcast
DTC Podcast | Ep 508: How to Scale an Agency: Kyle Hitchcox on Pilothouse's Marketing, Sales, and Content Strategy
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DTC Podcast | Bonus: Tomer Tagrin on Building a Retention-First Future with Data and Personalization

Subscribe to DTC Newsletter – https://dtcnews.link/signup Welcome to the DTC Podcast! In this episode, Eric sits down with Tomer Tagrin, Co-Founder and CEO of Yotpo, the leading retention marketing platform for e-commerce brands. Tomer shares the behind-the-scenes story of Yotpo 2.0, a complete transformation across product, pricing, service, and marketing — built to serve the…

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DTC Podcast
DTC Podcast
DTC Podcast | Bonus: Tomer Tagrin on Building a Retention-First Future with Data and Personalization
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DTC Podcast | Ep 507: How to Optimize Subscription Offers for Better Retention and Profit with Jordan Narducci

Subscribe to DTC Newsletter – https://dtcnews.link/signup In this episode of the DTC Podcast, Eric welcomes Jordan Narducci—former Global DTC lead at Kellogg and VP at fast-growing supplement brand Momentous. Now an independent consultant, Jordan shares tactical insights on how brands can transform their subscription and retention strategies to dramatically increase lifetime value (LTV). Key Topics:…

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DTC Podcast
DTC Podcast
DTC Podcast | Ep 507: How to Optimize Subscription Offers for Better Retention and Profit with Jordan Narducci
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DTC Podcast | Ep 506: The PMAX Reset Strategy That Delivered a 37% ROAS Lift | AKNF

Subscribe to DTC Newsletter – https://dtcnews.link/signup In this episode, we sit down with Zavire from Pilothouse’s Google team to dissect a common problem many DTC brands face: Performance Max campaigns that stagnate after a few months of initial success. You’ll hear exactly how Pilothouse helped Benji Sleep break out of this “PMAX plateau” by overhauling…

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DTC Podcast
DTC Podcast
DTC Podcast | Ep 506: The PMAX Reset Strategy That Delivered a 37% ROAS Lift | AKNF
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DTC Podcast | Ep 505: How Pins and Aces Built a $25M Golf Brand with Limited Drops and Omni-Channel Expansion

Subscribe to DTC Newsletter – https://dtcnews.link/signup Inside the Growth of Pins and Aces: Scaling a Golf Lifestyle Brand with Nicklaus Mertz Today on the DTC Podcast, we sit down with Nicklaus Mertz, founder of Pins and Aces, a golf brand that grew from a side project to a $25M+ powerhouse. Nick shares the step-by-step tactics…

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DTC Podcast
DTC Podcast
DTC Podcast | Ep 505: How Pins and Aces Built a $25M Golf Brand with Limited Drops and Omni-Channel Expansion
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DTC Podcast | Ep 504: 6 Reasons Why Your Meta Ads Aren’t Scaling: Fix These Creative and Strategy Gaps with Aves | AKNF

Subscribe to DTC Newsletter – https://dtcnews.link/signup On today’s special solo episode of the DTC Podcast, Aves from Pilothouse shares a tactical breakdown of the most common — and costly — mistakes brands make in their paid social ad accounts. Based on years of auditing hundreds of accounts, Aves reveals exactly why many DTC businesses struggle…

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DTC Podcast
DTC Podcast
DTC Podcast | Ep 504: 6 Reasons Why Your Meta Ads Aren't Scaling: Fix These Creative and Strategy Gaps with Aves | AKNF
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DTC Podcast | Bonus: Preparing Your DTC Brand for Acquisition: Lessons on the PE Path from Because Ventures

Subscribe to DTC Newsletter – https://dtcnews.link/signup In today’s DTC Podcast, we sit down with Jeremy Horowitz, founder of Because Ventures, a private equity firm laser-focused on acquiring and scaling DTC brands doing $10M–$100M in revenue. Jeremy shares why VC funding often damages DTC brands and how PE can provide a more sustainable growth path for…

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DTC Podcast
DTC Podcast
DTC Podcast | Bonus: Preparing Your DTC Brand for Acquisition: Lessons on the PE Path from Because Ventures
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