CommerceTracks

Honest ECommerce | Defining Brand Identity Before Launching New Channels | Jess Berman | BodyBio

July 21, 2025 00:24:43 0 Comments

On this episode of Honest Ecommerce, we have Jess Berman. She is the Chief Brand Officer and co-owner of BodyBio, a family-owned supplement brand redefining cellular health through practitioner-trusted, science-backed formulas.

We talk about leading growth through transparency and story, defining brand guidelines before scaling online, skipping short-term wins for long-term brand health, and so much more!

Honest ECommerce

Honest ECommerce | Defining Brand Identity Before Launching New Channels | Jess Berman | BodyBio

00:00 / 00:24:43

Honest ECommerce | Collecting the Right Data Instead of Waiting for Perfect Data | Sabir Semerkant | GBS | Bonus Ep

July 10, 2025 00:51:26 0 Comments

On this bonus episode of Honest Ecommerce, we have Sabir Semerkant. He is an Ecommerce expert, growth strategist, and entrepreneur with over 20 years of experience driving more than $1 billion in revenue. Sabir is the founder of Growth by Sabir and has worked with global brands like Canon, Tommy Hilfiger, and Sour Patch Kids. Endorsed by Gary V, Neil Patel, and Matt Higgins (Shark Tank), he specializes in helping DTC brands unlock scalable, sustainable growth through his 8D Method and Rapid 2X framework.

We talk about repositioning your product to fix weak growth, aligning your whole team on brand growth, knowing your numbers without excuses, and so much more!

Honest ECommerce

Honest ECommerce | Collecting the Right Data Instead of Waiting for Perfect Data | Sabir Semerkant | GBS | Bonus Ep

00:00 / 00:51:26

My Wife Quit Her Job Podcast | 597: YouTube Just Declared WAR on TikTok Shop – Here’s What Sellers Need to Know With Brett Curry

July 4, 2025 46:21 0 Comments

In this episode, I’m thrilled to have Brett Curry back on the show. Today, Brett and I discuss how YouTube just entered the ring to compete with TikTok Shop and what that means for sellers trying to stay ahead. It’s a game-changer, and we’re breaking down what you need to know to keep up.

My Wife Quit Her Job

My Wife Quit Her Job Podcast | 597: YouTube Just Declared WAR on TikTok Shop – Here's What Sellers Need to Know With Brett Curry

00:00 / 46:21

My Wife Quit Her Job Podcast | 595: How To Launch A 75k/month Tiktok Shop With 0 Followers

June 17, 2025 55:13 0 Comments

In this episode, Ian Page from Bullseye Sellers breaks down exactly how to launch a TikTok Shop and scale it to $75k/month even if you’re starting with zero followers. You’ll learn the smartest strategies, fastest growth hacks, and real tactics that actually work right now. Bullseye Sellers – https://bullseyesellers.com

My Wife Quit Her Job

My Wife Quit Her Job Podcast | 595: How To Launch A 75k/month Tiktok Shop With 0 Followers

00:00 / 55:13

Honest ECommerce | Creating Experiences That Ads Can’t Buy | Erin Murray | Mad Rabbit

April 21, 2025 00:24:53 0 Comments

On this episode of Honest Ecommerce, we have Erin Murray, the Chief Brand Officer at Mad Rabbit, leading the charge by propelling the brand to new heights through innovative storytelling, product development, and comprehensive digital strategies.

We talk about Erin’s path into marketing, what led to Mad Rabbit’s explosive growth, how to build a brand that connects both digitally and at retail, and so much more!

Honest ECommerce

Honest ECommerce | Creating Experiences That Ads Can’t Buy | Erin Murray | Mad Rabbit

00:00 / 00:24:53

Honest ECommerce | Regaining Brand Clarity After Trend Overload | Demi Marchese | 12th Tribe

April 14, 2025 00:16:46 0 Comments

On this episode of Honest Ecommerce, we have Demi Marchese, Founder and Head of Brand at 12th Tribe.

We talk about how she scaled brand voice using AI, built systems to support sustainable growth, stayed focused through trend overload, and empowered her team to drive toward a 9-figure business and so much more!

Honest ECommerce

Honest ECommerce | Regaining Brand Clarity After Trend Overload | Demi Marchese | 12th Tribe

00:00 / 00:16:46

Honest ECommerce | Investing in Product Before Spending on Growth | Robert Cardiff | Laundry Sauce

April 7, 2025 00:24:15 0 Comments

On this episode of Honest Ecommerce, we have Robert Cardiff. He is a serial entrepreneur and investor, and the co-founder and COO of Laundry Sauce, an 8-figure DTC CPG brand reinventing how consumers experience laundry.

We talk about identifying white space in legacy categories, turning a viral meme into a high-end product, raising millions off a single anchor video before making a single sale, navigating manufacturing without big-brand backing, and so much more!

Future Commerce | Episode 389: The Dystopic Future of Social Commerce

March 7, 2025 Lee 00:53:49 0 Comments

Scripted, mass-produced influencer marketing has sent the internet spiraling toward a dystopian era of “loser-generated content.” Plus, we share key insights from eTail West, a sneak peek into Future Commerce’s Word of Mouth Index with Fairing, and dissect some disturbing internet finds of the week.

Honest ECommerce | From Zero Experience to Ecommerce Success | Johnny Person | Aug11 Co

March 3, 2025 00:29:42 0 Comments

On this episode of Honest Ecommerce, we have Johnny Person, Owner and Operator of Aug11 Co, a brand known for crafting high-quality, perfectly fitting snapback hats.

We talk about the inspiration behind Aug11, the biggest challenges of launching an apparel brand, why learning every aspect of Ecommerce helped Johnny scale, the power of relationship-driven marketing, and so much more!

Honest ECommerce | Creating Connection Beyond The Product | Brandi Corbello | Melan

February 17, 2025 00:22:48 0 Comments

On this episode of Honest Ecommerce, we have Brandi Corbello. Brandi is a melanoma survivor and the founder of Melan, a sunscreen brand that’s redefining sun care with a focus on comfort, fun, and giving back to melanoma and skin cancer research.

We talk about Brandi’s journey from cancer survivor to entrepreneur, the challenges of creating a clean sunscreen brand, overcoming setbacks in business, and the lessons she’s learned along the way and so much more!