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Honest ECommerce | Defining Your North Star for Clearer Ad Messaging | Katrina Adams | Timeline

Katrina is a growth leader with over a decade of experience in DTC marketing, specializing in new customer acquisition, paid media, and creative strategy.  She currently serves as Director of Growth Marketing at Timeline, where she’s helped scale the brand across both nutrition and skincare to nearly nine figures. She’s known for building high-performing acquisition…

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Honest ECommerce
Honest ECommerce
Honest ECommerce | Defining Your North Star for Clearer Ad Messaging | Katrina Adams | Timeline
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Honest ECommerce | Building Products That Solve Actual Customer Pain Points | Bob Verlaat & Nick Nijhof | Hears

Bob Verlaat and Nick Nijhof are Amsterdam-based entrepreneurs and Co-Founders of Hears, the fast-growing hearing protection brand redefining earplugs through premium design and industry-leading sound clarity. Prior to Hears, the duo successfully scaled luxury sleep wellness brand Dore & Rose to $30M in revenue, building deep expertise in branding, Ecommerce, and consumer behavior. Their entrepreneurial…

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Honest ECommerce
Honest ECommerce
Honest ECommerce | Building Products That Solve Actual Customer Pain Points | Bob Verlaat & Nick Nijhof | Hears
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Honest ECommerce | Rebranding Common Goods for Modern Consumers | Hilary Dubin & Caroline Vasquez Huber | Jones

Hilary Dubin is co-CEO and head of Jones’ digital product & behavioral support program. She graduated from the University of Pennsylvania magna cum laude, majoring in cognitive science with a concentration in computation and cognition, an honors thesis on the effects of gender, realism, and role of virtual agents, and a minor from Wharton in…

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Honest ECommerce
Honest ECommerce
Honest ECommerce | Rebranding Common Goods for Modern Consumers | Hilary Dubin & Caroline Vasquez Huber | Jones
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Honest ECommerce | Building Smart Pitches with a 3-Step AI Prompt | Gloria Chou | Gloria Chou PR | Bonus Episode

Gloria Chou’s untraditional, proven approach has helped small businesses across industries earn over a billion organic views and land features in outlets like Forbes, Vogue, Oprah Daily, BuzzFeed and Business Insider —all without pay-to-play.  Named the #1 small business PR expert by ChatGPT and Al search, she’s leading the charge in helping overlooked founders dominate…

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Honest ECommerce
Honest ECommerce
Honest ECommerce | Building Smart Pitches with a 3-Step AI Prompt | Gloria Chou | Gloria Chou PR | Bonus Episode
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Honest ECommerce | Using Free Channels to Reach Early Ecommerce Buyers | Russell Breuer | Spot & Tango

Russell Breuer is the Founder and CEO of Spot & Tango, an innovative pet health and wellness brand that provides dogs with high quality, human grade meals, delivered direct-to-consumer.  Russell was inspired by his dog, Jack, to create the company, which now has over $100+ million in annual revenue and has sold over 120 million…

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Honest ECommerce
Honest ECommerce
Honest ECommerce | Using Free Channels to Reach Early Ecommerce Buyers | Russell Breuer | Spot & Tango
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Honest ECommerce | Prioritizing an Ecommerce Niche over Big Player Competition | Eliah Thanhauser | North Spore

Eliah Thanhauser is the Co-Founder and CEO of North Spore, a company dedicated to making mushroom cultivation accessible to all. Since its inception in 2014, they’ve grown from a small operation in a garage in Maine to a vertically integrated manufacturer and a national leader in mycological supplies.  Eliah’s journey began with a passion for…

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Honest ECommerce
Honest ECommerce
Honest ECommerce | Prioritizing an Ecommerce Niche over Big Player Competition | Eliah Thanhauser | North Spore
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Honest ECommerce | Partnering With Experts for Early Smart Advertising | Kate Voyten | Cadence OTC

Kate Voyten is a seasoned business leader with over 20 years of experience revitalizing small brands and stagnant businesses. She started her career at Procter & Gamble, working first in operations and eventually moving into brand management, where she ran businesses across the U.S., Europe, and Asia.  Her consumer-centric approach to innovation and commercial strategies,…

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Honest ECommerce
Honest ECommerce
Honest ECommerce | Partnering With Experts for Early Smart Advertising | Kate Voyten | Cadence OTC
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Honest ECommerce | Designing Exclusive Launches That Spark Real Market Pull | Andrew Lipp | EQL | Bonus Episode

Andrew is a self-proclaimed tragic sneaker fan and proven brand builder. After nearly a decade of leading multiple marketing functions at Google, Andrew and two of his colleagues embarked on a mission to build the world’s fairest hype commerce platform.  As CEO, Andrew leverages his marketing expertise and first-hand fandom experience to drive this mission…

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Honest ECommerce
Honest ECommerce
Honest ECommerce | Designing Exclusive Launches That Spark Real Market Pull | Andrew Lipp | EQL | Bonus Episode
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Honest ECommerce | Cracking the Code to Content That Actually Works | Michelle Songy | Press Hook | Bonus Episode

Michelle Songy is a serial entrepreneur and the Founder of Press Hook, a platform that helps brands get media coverage through a hybrid model of earned, affiliate, and paid press opportunities. Prior to Press Hook, Michelle founded and sold Cake Technologies to American Express.  She’s passionate about making PR more accessible and transparent for small…

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Honest ECommerce
Honest ECommerce
Honest ECommerce | Cracking the Code to Content That Actually Works | Michelle Songy | Press Hook | Bonus Episode
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Honest ECommerce | Turning Early 100 Buyers into Loyal Advocates | Elina Panteleyeva | Dood Woof

Elina Panteleyeva is the founder of Dood Woof, a 7-figure brand built specifically for Doodle dog breeds. After getting laid off, she bootstrapped her business from $0 to 7 figures in 15 months with no prior Ecommerce experience, no team and no outside investors. outside funding.  Elina scaled fast by focusing on niche product-market fit,…

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Honest ECommerce
Honest ECommerce
Honest ECommerce | Turning Early 100 Buyers into Loyal Advocates | Elina Panteleyeva | Dood Woof
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