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Honest ECommerce | Rethinking Operation Norms for Ecommerce Growth | Irene Chen & Matthew Grenby | Parker Thatch

On this episode of Honest Ecommerce, we have Irene Chen and Matthew Grenby. Irene and Matt are the co-founders of Parker Thatch, a luxury product brand for everyday ease and elegance.

We talk about applying corporate training to startups, standardizing core products for efficiency, rebranding for clarity and customer reach, and so much more!

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Honest ECommerce
Honest ECommerce
Honest ECommerce | Rethinking Operation Norms for Ecommerce Growth | Irene Chen & Matthew Grenby | Parker Thatch
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Honest ECommerce | Partnering With Experts for Early Smart Advertising | Kate Voyten | Cadence OTC

On this episode of Honest Ecommerce, we have Kate Voyten. Kate is the SVP of Commercial Operations at Cadence OTC.

We talk about meeting customers’ urgent health needs, navigating advertising in regulated industries, investing upfront to avoid costly rework, and so much more!

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Honest ECommerce
Honest ECommerce
Honest ECommerce | Partnering With Experts for Early Smart Advertising | Kate Voyten | Cadence OTC
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Honest ECommerce | Turning Career Lessons Into Ecommerce Wins | Laura Andersen | AlumiTubs

On this episode of Honest Ecommerce, we have Laura Andersen. She is the owner and managing director of AlumiTubs.

We talk about applying career skills to a new venture, balancing careers while building a startup, adding value without reinventing the wheel, and so much more!

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Honest ECommerce
Honest ECommerce
Honest ECommerce | Turning Career Lessons Into Ecommerce Wins | Laura Andersen | AlumiTubs
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Honest ECommerce | Designing Emotional Touchpoints With Thoughtful Products | Monica and Rod Kosann | Monica Rich Kosann

On this episode of Honest Ecommerce, we have Monica and Rod Kosann from Monica Rich Kosann, a locket, fine jewelry, and luxury gifts brand.

We talk about persisting through early business rejection, diversifying channels to reach more customers, enhancing products through storytelling and so much more!

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Honest ECommerce
Honest ECommerce
Honest ECommerce | Designing Emotional Touchpoints With Thoughtful Products | Monica and Rod Kosann | Monica Rich Kosann
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Honest ECommerce | Creating Agile Systems That Scale With Your Business | Matt Ezyk | Hanna Andersson

On this episode of Honest Ecommerce, we have Matt Ezyk. He is the Senior Director of Engineering at Hanna Andersson where he leads ecommerce and digital transformation initiatives that connect technology with business growth.

We talk about connecting tech decisions to business growth, delivering progress customers can feel, augmenting team expertise with AI tools, and so much more!

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Honest ECommerce
Honest ECommerce
Honest ECommerce | Creating Agile Systems That Scale With Your Business | Matt Ezyk | Hanna Andersson
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Honest ECommerce | Strategizing Launch Traffic for Sustainable Impact | Dima Zelikman | Unbound Merino

On this episode of Honest Ecommerce, we have Dima Zelikman and Co-founder and CMO at Unbound Merino.

We talk about turning personal travel pain into a business idea, creating business momentum before quitting a job, prioritizing product quality over everything and so much more!

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Honest ECommerce
Honest ECommerce
Honest ECommerce | Strategizing Launch Traffic for Sustainable Impact | Dima Zelikman | Unbound Merino
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Honest ECommerce | Building an Ecommerce Career Without Fancy Tools | Kendal McMullen | Global Healing

On this episode of Honest Ecommerce, we have Kendal McMullen. She is a Gen Z leader challenging the corporate model and breaking down barriers built between the brand and the customer.

We talk about turning self-taught experience into full-time roles, leveraging zero-cost opportunities in 2025, optimizing AI to expand team capacity, and so much more!

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Honest ECommerce
Honest ECommerce
Honest ECommerce | Building an Ecommerce Career Without Fancy Tools | Kendal McMullen | Global Healing
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Honest ECommerce | Knowing Your Whys for Long-Term Brand Success | Anna Brakefield | Red Land Cotton

On this episode of Honest Ecommerce, we have Anna Brakefield. Anna is the co-founder and CEO of Red Land Cotton, a DTC brand crafting bedding, towels and more all made in the USA from cotton grown on their family farm in Alabama.

We talk about building new ventures from existing resources, teasing progress to convert followers into buyers, leading with purpose beyond just making money, and so much more!

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Honest ECommerce
Honest ECommerce
Honest ECommerce | Knowing Your Whys for Long-Term Brand Success | Anna Brakefield | Red Land Cotton
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Honest ECommerce | Living Inside Your Business to Unlock Growth | Dan Abel Jr. | Bissinger’s

On this episode of Honest Ecommerce, we have Dan Abel Jr. He’s the Chief Chocolate Officer of Chocolate Chocolate Chocolate Company and Bissinger’s Handcrafted Chocolatier.

We talk about leveraging sampling to win customer trust, delivering customer value despite COVID pressure, solving problems through direct involvement and so much more!

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Honest ECommerce
Honest ECommerce
Honest ECommerce | Living Inside Your Business to Unlock Growth | Dan Abel Jr. | Bissinger's
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Honest ECommerce | Serving Diverse Buyers With a Smarter Media Mix | Christine Monaghan | Almond Cow

On this episode of Honest Ecommerce, we have Christine Monaghan. Christine is the CMO at Almond Cow, where she helps brands grow from scrappy startups to scalable success by pairing storytelling with repeatable processes and fully activating the ecommerce flywheel.

We talk about building brands through storytelling, optimizing ads for long-term growth, understanding top-of-funnel users and so much more!

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Honest ECommerce
Honest ECommerce
Honest ECommerce | Serving Diverse Buyers With a Smarter Media Mix | Christine Monaghan | Almond Cow
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