CommerceTracks

Honest ECommerce | Creating Experiences That Ads Can’t Buy | Erin Murray | Mad Rabbit

April 21, 2025 00:24:53 0 Comments

Erin Murray is the Chief Brand Officer at Mad Rabbit, a fast-growing tattoo skincare brand reshaping the way consumers and professional artists approach post-ink care. With deep expertise in brand storytelling, product development, and digital strategy, Erin has helped propel Mad Rabbit to quadruple sales year-over-year and expand from a direct-to-consumer model into major retail…

Honest ECommerce

Honest ECommerce | Creating Experiences That Ads Can’t Buy | Erin Murray | Mad Rabbit

00:00 / 00:24:53

eCommerce Fuel | Episode The Unfiltered Truth About Marketing Agencies: Why Most Are Terrible And How to Find the Few Worth Hiring

April 18, 2025 Lee Bissonnette 01:11:28 0 Comments

Do you ever feel like hiring a marketing agency is more hassle than help? You’re not alone – agencies are a hot topic in the ECF community, and not always in a good way. In this episode, I sit down with Kevin Simonson, longtime agency founder and ad expert, to talk candidly about what makes…

eCommerce Fuel

eCommerce Fuel | Episode The Unfiltered Truth About Marketing Agencies: Why Most Are Terrible And How to Find the Few Worth Hiring

00:00 / 01:11:28

Honest ECommerce | Creating Connections That Can’t Happen Online | Paul Chambers | SubSummit | Bonus Episode

April 17, 2025 00:20:24 0 Comments

Paul Chambers is the Co-Founder of SubSummit, the world’s largest conference dedicated to subscription, membership, and recurring revenue models in the direct-to-consumer space. With over 20 years of experience in subscription commerce, including launching Gentleman’s Box in the early 2000s, Paul brings a rare blend of operator insight and community-building expertise to the challenges of…

Honest ECommerce

Honest ECommerce | Creating Connections That Can’t Happen Online | Paul Chambers | SubSummit | Bonus Episode

00:00 / 00:20:24

My Wife Quit Her Job Podcast | 587: More Efficiency, Less Waste: How To Streamline Your Business In 2025

April 16, 2025 40:34 0 Comments

In this episode, we’re breaking down how to apply “Doge-like” principles to improve your business practices and boost your productivity. The economic climate is shifting and now’s the time to trim back the fat.

My Wife Quit Her Job

My Wife Quit Her Job Podcast | 587: More Efficiency, Less Waste: How To Streamline Your Business In 2025

00:00 / 40:34

eCommerce Fastlane | Advanced Facebook Ads: Manual Over-Bidding, Intra-Day Scaling And Algorithm Hacks

April 16, 2025 00:44:41 0 Comments

Are you frustrated by unpredictable ROAS and rising Facebook ad costs that make scaling your Shopify brand feel impossible? You’re definitely not alone. Many brands see their first customer acquisition barely break even—or even lose money—forcing them to rely on retention just to stay afloat. In this episode, I’m joined by Manel Gomez, CEO and…

eCommerce Fastlane

eCommerce Fastlane | Advanced Facebook Ads: Manual Over-Bidding, Intra-Day Scaling And Algorithm Hacks

00:00 / 00:44:41

Honest ECommerce | Regaining Brand Clarity After Trend Overload | Demi Marchese | 12th Tribe

April 14, 2025 00:16:46 0 Comments

Demi Marchese is the Founder and Head of Brand at 12th Tribe, a fast-growing fashion brand blending curated style with operational excellence to empower the next generation of confident women. With expertise in merchandising, marketing, and brand-tech integration, Demi turns creative vision into scalable systems that drive real growth. Bootstrapped from scratch, 12th Tribe reflects…

Honest ECommerce

Honest ECommerce | Regaining Brand Clarity After Trend Overload | Demi Marchese | 12th Tribe

00:00 / 00:16:46

eCommerce Fastlane | From Confusion To Clarity: How Ecommerce Brands Can Trust Their Data

April 9, 2025 00:49:36 0 Comments

Are conflicting data points between Shopify and Google Analytics 4 (GA4) undermining your marketing decisions? You’re not alone—and it’s likely costing your business more than you realize. Many Shopify brands struggle to establish a reliable source of truth for their marketing performance, leading to wasted ad spend, inaccurate reporting, and missed growth opportunities. In this…

My Wife Quit Her Job Podcast | 586: AI Just Replaced Your Entire Marketing And Graphic Design Team. Here’s What’s Happening

April 7, 2025 44:24 0 Comments

In this episode, Toni and I dive into the latest AI image generation announcements from OpenAI and Google and how they are completely disrupting marketing agencies, graphic design and ecommerce overall.

My Wife Quit Her Job

My Wife Quit Her Job Podcast | 586: AI Just Replaced Your Entire Marketing And Graphic Design Team. Here's What's Happening

00:00 / 44:24

Honest ECommerce | Investing in Product Before Spending on Growth | Robert Cardiff | Laundry Sauce

April 7, 2025 00:24:15 0 Comments

Robert Cardiff is the co-founder and COO of Laundry Sauce, an 8-figure DTC brand reinventing the way consumers experience laundry. With a background in venture building and performance marketing, Robert helps Ecommerce brands unlock growth by identifying white space, building high-affinity products, and scaling through bold creative bets. Before launching Laundry Sauce, Robert founded multiple…

Honest ECommerce | Growing Your Brand Beyond Technical Fixes | Sia Karamalegos | ThemeVitals | Bonus Episode

April 3, 2025 00:30:06 0 Comments

Sia Karamalegos is a freelance web developer and web performance engineer helping ecommerce brands turn faster load times into real revenue. As a Google Developer Expert in Web Technologies and a former engineer on Shopify’s performance team, Sia brings a unique blend of hands-on experience and deep technical insight to the challenge of building faster,…