For $60, Bob DeMars’s company, Blind Barrel, will ship a package of four craft-distilled whiskey samples, unmarked, with a tasting glass. Recipients can then try them and guess the whiskey type, age, and proof. It’s a game using Blind Barrel’s app, preferably with friends. Participants can purchase entire bottles at discounted prices. Bob launched the…
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Subscribe to DTC Newsletter – https://dtcnews.link/signup On today’s special solo episode of the DTC Podcast, Aves from Pilothouse shares a tactical breakdown of the most common — and costly — mistakes brands make in their paid social ad accounts. Based on years of auditing hundreds of accounts, Aves reveals exactly why many DTC businesses struggle…
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Brian dials in from B2B Chicago, Phillip gets existential, and Alicia Esposito returns to the show and makes her debut as the newest member of the Future Commerce team. This week, we unpack music festivals’ escalating cost of participation, Coachella as a retail laboratory, and how looming global trade challenges overconsumption. PLUS: The auto industry experiences a rare analog awakening.
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On this episode of The Kara Goldin Show, we’re joined by Charlie Melvoin, Co-Founder of Zygo—the world’s first and only underwater streaming headphone that’s transforming how we think about swimming. With bone-conduction technology and real-time audio streaming, Zygo is bringing connection, coaching, and community to a workout that’s traditionally been silent and solitary.
During our conversation, Charlie shares how he and Co-Founder Sheera Goren built a first-of-its-kind product in a space that hadn’t seen innovation in decades. We dive into the wild journey of launching a hardware startup, the unexpected challenges of building tech for underwater use, and what it takes to create a new category in fitness. From investor conversations to user behavior to the future of sports tech, this episode is packed with insights for founders, builders, and fitness fans alike.
Whether you’re a founder or a consumer interested in the next thing in innovation, this episode is packed with insights you won’t want to miss. Now on The Kara GoldiShow.
Are you interested in sponsoring and advertising on The Kara Goldin Show, which is now in the Top 1% of Entrepreneur podcasts in the world? Let me know by contacting me at karagoldin@gmail.com. You can also find me @KaraGoldin on all networks.
To learn more about Charlie Melvoin and Zygo:
https://www.instagram.com/zygoco
https://www.linkedin.com/in/charlie-melvoin
https://www.instagram.com/charliemelvoin
https://www.linkedin.com/in/sheera-goren
https://www.shopzygo.com
Sponsored By:
Nutrafol – For a limited time get ten dollars off your first month’s subscription and free shipping when you go to Nutrafol.com and enter the promo code KARAGOLDIN
Range Rover Sport – The Range Rover Sport is your perfect ride. Visit RangeRover.com/us/Sport and check it out.
Check out our website to view this episode’s show notes: https://karagoldin.com/podcast/683
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Could the current wave of tariffs actually help U.S. eCommerce sellers? In this episode, I’m joined by longtime ECF member Aaron Rubin, founder of ShipHero, to explore a counterintuitive take on how recent tariff changes might level the playing field for American brands. Aaron shares his insights on de minimis reform, market dynamics, and why…
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MORE STAFFING Recruit, onboard, and train incredible virtual professionals in the Philippines with my friends at More Staffing by visiting https://morestaffing.co/af. WORKSPACE6 Workspace6 is a private community for 7, 8 & 9 figure+ eCommerce operators and executives. Join for just $1 for your first month and no annual commitments at https://workspace6.io. // ADMISSION Get the…
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What happens when you collaborate with a competitor instead of competing with them? In this episode of the Podcast, we sit down with Skullcandy CEO Brian Garofalow to unpack the bold business strategy behind their surprising partnership with Bose. From leveraging “product as marketing” to rebranding perception, launching at $99, and turning retail into a…
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In this episode of the ASOM Pod, hosts Jimmy Kim (CEO of eCom Email Marketer, formally Founder of Sendlane), John Roman (CEO of BattlBox), Amer Grozdanic (CEO of Praella), and special guest: Greg Dalby (SVP eCommerce at The Woobles) —to unpack one of the trickiest levers in brand strategy: pricing. They break down real-world examples…
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In this episode, Toni and I reflect on YouTube’s 20-year anniversary and why not doing video is one of the biggest mistakes you can make in 2025. We share personal regrets, real success stories from our students, and the exact strategies we’re using to grow new channels from scratch. Whether you’re selling physical products, digital…
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Are you drowning in marketing data from too many platforms? Feeling uncertain about where your ad dollars are actually driving results, especially after the iOS 14 tracking shakeup? Maybe you suspect wasted spend but can’t pinpoint exactly where or why? You’re definitely not alone. Many Shopify merchants grapple with fragmented data, inaccurate attribution, and the…
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