The Unofficial Shopify Podcast

Hosted ByKurt Elster

NEW EPISODES EVERY TUESDAY, SUBSCRIBE FOR UNBEATABLE ECOM RECON – Every Tuesday since 2014, host Kurt Elster shares the Shopify success stories that nobody tells you about, straight from the entrepreneurs living it. Subscribe for a raw look at what it really takes to succeed on Shopify.

Website Subscribe

All Episodes

The Unofficial Shopify Podcast | Episode 612: AEO: Get ChatGPT to Recommend Your Brand

SEO Got Rebooted. Here’s the AI Playbook.

Read More
The Unofficial Shopify Podcast
The Unofficial Shopify Podcast
The Unofficial Shopify Podcast | Episode 612: AEO: Get ChatGPT to Recommend Your Brand
Loading
/

The Unofficial Shopify Podcast | Episode 611: The Shopify Product Network Explained

“We are actually giving you money to acquire a buyer, which is a complete flip of the narrative.”

Read More
The Unofficial Shopify Podcast
The Unofficial Shopify Podcast
The Unofficial Shopify Podcast | Episode 611: The Shopify Product Network Explained
Loading
/

The Unofficial Shopify Podcast | Episode 610: We Built a Shopify App. Here’s What Broke.

We Made a “Simple” App. It Wasn’t.

Read More
The Unofficial Shopify Podcast
The Unofficial Shopify Podcast
The Unofficial Shopify Podcast | Episode 610: We Built a Shopify App. Here's What Broke.
Loading
/

The Unofficial Shopify Podcast | Episode 609: Live Selling Secrets From a $25M Golf Brand

$6K to $25M With Zero Outside Capital

Read More
The Unofficial Shopify Podcast
The Unofficial Shopify Podcast
The Unofficial Shopify Podcast | Episode 609: Live Selling Secrets From a $25M Golf Brand
Loading
/

The Unofficial Shopify Podcast | Episode 608: Why This Agency Dropped Paid Media (And Got Bigger)

Quit paid media. Focused on what works. Got bigger.

Read More
The Unofficial Shopify Podcast
The Unofficial Shopify Podcast
The Unofficial Shopify Podcast | Episode 608: Why This Agency Dropped Paid Media (And Got Bigger)
Loading
/

The Unofficial Shopify Podcast | Episode 607: ERP Explained w/ GoodDay’s Kyle Hency

What They Are, When You Need One, Why They Don’t Have to Suck

Read More
The Unofficial Shopify Podcast
The Unofficial Shopify Podcast
The Unofficial Shopify Podcast | Episode 607: ERP Explained w/ GoodDay's Kyle Hency
Loading
/

The Unofficial Shopify Podcast | Episode 606: Influencer Whitelisting: What It Is & How to Start

Run ads from a creator’s handle, not yours. It converts 15% better.

Read More
The Unofficial Shopify Podcast
The Unofficial Shopify Podcast
The Unofficial Shopify Podcast | Episode 606: Influencer Whitelisting: What It Is & How to Start
Loading
/

The Unofficial Shopify Podcast | Episode 605: The Financial Blind Spot Costing 7-Figure Stores Millions

Why Your 7-Figure Store Has No Cash (And How to Fix It)

Read More
The Unofficial Shopify Podcast
The Unofficial Shopify Podcast
The Unofficial Shopify Podcast | Episode 605: The Financial Blind Spot Costing 7-Figure Stores Millions
Loading
/

The Unofficial Shopify Podcast | Episode 604: A Mushroom Brand’s Bet Against Booze

From mushroom gummies to THC drinks: Jake Mellman’s update on Troop and why he’s launching Psilly Goose to replace alcohol.

Read More
The Unofficial Shopify Podcast
The Unofficial Shopify Podcast
The Unofficial Shopify Podcast | Episode 604: A Mushroom Brand's Bet Against Booze
Loading
/

The Unofficial Shopify Podcast | Episode The First Shop Mini

How Food Social Cracked Shopify’s New Channel

Read More
The Unofficial Shopify Podcast
The Unofficial Shopify Podcast
The Unofficial Shopify Podcast | Episode The First Shop Mini
Loading
/

The Unofficial Shopify Podcast | Episode 603: The Period Brand That Won $1.5M in Pitch Contests

Bootstrapped a period care brand to $7M, then won $1M from Pharrell.

Read More
The Unofficial Shopify Podcast
The Unofficial Shopify Podcast
The Unofficial Shopify Podcast | Episode 603: The Period Brand That Won $1.5M in Pitch Contests
Loading
/

The Unofficial Shopify Podcast | Episode 602: The €330M Exit Guy Shares His Europe Playbook

Meller’s co-founder on expanding across the Atlantic

Read More
The Unofficial Shopify Podcast
The Unofficial Shopify Podcast
The Unofficial Shopify Podcast | Episode 602: The €330M Exit Guy Shares His Europe Playbook
Loading
/

The Unofficial Shopify Podcast | Episode 600: $1.7M BFCM: Inside Montana Knife Company’s Black Friday

How MKC Doubled Revenue Without Discounting a Single Knife

Read More
The Unofficial Shopify Podcast
The Unofficial Shopify Podcast
The Unofficial Shopify Podcast | Episode 600: $1.7M BFCM: Inside Montana Knife Company's Black Friday
Loading
/

The Unofficial Shopify Podcast | Episode 601: Native A/B Testing Hits Shopify: What You Need to Know

Shopify ships native A/B testing and AI shopper simulation.

Read More
The Unofficial Shopify Podcast
The Unofficial Shopify Podcast
The Unofficial Shopify Podcast | Episode 601: Native A/B Testing Hits Shopify: What You Need to Know
Loading
/

The Unofficial Shopify Podcast | Episode 598: SHOPIFY EDITIONS WINTER ’26

150+ Updates. Here’s What Moves the Needle.

Read More
The Unofficial Shopify Podcast
The Unofficial Shopify Podcast
The Unofficial Shopify Podcast | Episode 598: SHOPIFY EDITIONS WINTER '26
Loading
/