Commerce Famous

Hosted ByBen Marks

Commerce Famous is a bi-weekly podcast series seeking to bring clarity and objectivity into the commerce platform space. In every episode, open commerce evangelist and podcast host Ben Marks is joined by guests who live and breathe ecommerce and retail and are therefore uniquely able to offer well respected and at times controversial insights, drawing on decades of experience. While their names and faces might not be recognized on the street, each guest is, in their own right, “famous for commerce”, or: Commerce Famous.

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Commerce Famous Podcast | 026 | Paul Rogers | Hack, build, scale: shaping the future of ecommerce

In this episode of Commerce Famous, host Ben Marks sits down with Paul Rogers, co-founder of Vervaunt, a London-based ecommerce consultancy and performance marketing agency. Paul shares his journey through the ecommerce industry, starting from his early days in scrappy digital roles to leading major replatforming projects for luxury and premium brands. They dive into the challenges of building and scaling a business in the fast-evolving ecommerce landscape, discussing everything from the rise of AI and machine learning in digital marketing to the complexities of modern replatforming projects. Paul also opens up about the creation of Vervaunt Labs and the innovative digital products his team has developed to solve real-world client challenges. Tune in to hear insights from a seasoned expert who’s always pushing the boundaries of what’s possible in ecommerce.
Commerce Famous is proudly presented by Shopware, the leading open commerce platform for all your B2C and B2B needs. Find out more at: www.shopware.com/en/

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Commerce Famous Podcast | 025 | Linda Bustos | “The ecommerce truffle pig” on industry trends

In the second episode of Season 2 of Commerce Famous, host Ben Marks welcomes Linda Bustos, a well-known figure in the ecommerce world and expert in customer journey analysis. Linda shares her unique insights into the evolution of digital commerce, discussing the rise of social media, the impact of emerging technologies like AI, and the importance of community in the digital age. Known for her work on the Get Elastic blog, Linda also reveals her process of discovering innovative ecommerce practices, describing herself as an “ecommerce truffle pig” who hunts for valuable insights to share with the community. This episode marks a deeper exploration into the trends that define modern ecommerce, making it a must-listen for industry professionals and enthusiasts alike.
Commerce Famous is proudly presented by Shopware, the leading open commerce platform for all your B2C and B2B needs. Find out more at: www.shopware.com/en/

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