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Honest ECommerce | Turning Customer Feedback Into Products That Doubled Sales | Tamara Coleman | Bark Bistro

On this episode of Honest Ecommerce, we have Tamara Coleman. Tamara is the founder of Bark Bistro who built one of the fastest-growing natural pet brands in the country.

We talk about leading a category by entering early, listening to customers to improve goods, learning while building the business, and so much more!

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Honest ECommerce
Honest ECommerce
Honest ECommerce | Turning Customer Feedback Into Products That Doubled Sales | Tamara Coleman | Bark Bistro
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Honest ECommerce | Partnering With Experts for Early Smart Advertising | Kate Voyten | Cadence OTC

On this episode of Honest Ecommerce, we have Kate Voyten. Kate is the SVP of Commercial Operations at Cadence OTC.

We talk about meeting customers’ urgent health needs, navigating advertising in regulated industries, investing upfront to avoid costly rework, and so much more!

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Honest ECommerce
Honest ECommerce
Honest ECommerce | Partnering With Experts for Early Smart Advertising | Kate Voyten | Cadence OTC
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Honest ECommerce | Translating Cross-brand Knowledge Into Wins | Jennifer Peters | OLLY

On this episode of Honest Ecommerce, we have Jennifer Peters. She is the Director of Direct to Consumer, Martech, and Digital Compliance at OLLY, a Unilever brand.

We talk about using D2C as a customer learning engine, reviving traditional marketing with modern tech, Focusing on product value over flashy design, and so much more!

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Honest ECommerce
Honest ECommerce
Honest ECommerce | Translating Cross-brand Knowledge Into Wins | Jennifer Peters | OLLY
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Honest ECommerce | Listening to Others Without Losing Your Path | Stephanie Moyal | Troop

On this episode of Honest Ecommerce, we have Stephanie Moyal. She is the co-founder of Troop, a wellness brand crafting functional mushroom gummies designed to make brain and body support both approachable and enjoyable. With a background that spans multiple career paths and a turning point sparked by a book on mushrooms, Stephanie turned personal curiosity into a fast-growing DTC business.

We talk about turning personal curiosity into a company, focusing efforts instead of chasing channels, growing stronger through personal challenges, and so much more!

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Honest ECommerce
Honest ECommerce
Honest ECommerce | Listening to Others Without Losing Your Path | Stephanie Moyal | Troop
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Honest ECommerce | Defining Success Before Launching Anything | Tim Wilson | facts & feelings | Bonus Episode

On this bonus episode of Honest Ecommerce, we have Tim Wilson, Head of Solutions at facts & feelings and co-host of the Analytics Power Hour podcast. Tim is an experienced analytics leader and the co-author of Analytics the Right Way, with over two decades helping brands turn complex data into clear, actionable strategy.

We talk about why most dashboards fail to drive decisions, how to apply “ladders of evidence” to validate marketing ideas, the overlooked role of human judgment in analytics, and so much more!

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Honest ECommerce
Honest ECommerce
Honest ECommerce | Defining Success Before Launching Anything | Tim Wilson | facts & feelings | Bonus Episode
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Honest ECommerce | Growing a Brand With Zero Ecommerce Toolkits | Samantha Rose | Endless Commerce

On this episode of Honest Ecommerce, we have Sam Rose, founder of Endless Commerce and managing partner at Hologram Capital. Sam is a multi-exit founder and operator who turned firsthand frustrations with scaling DTC brands into a powerful commerce stack that helps multi-channel brands grow smarter and faster.

We talk about the challenges brands face when growing beyond DTC, acquiring and restructuring distressed but high-potential brands, enabling modern retail infrastructure, and so much more!

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Honest ECommerce
Honest ECommerce
Honest ECommerce | Growing a Brand With Zero Ecommerce Toolkits | Samantha Rose | Endless Commerce
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Honest ECommerce | Using SEO Data to Drive Shopify Revenue Gains | Kai Davis | Double Your Ecommerce | Bonus Episode

On this bonus episode of Honest Ecommerce, we have Kai Davis, founder of Double Your Ecommerce and KeywordMagic.ai. Kai helps Shopify merchants increase their organic revenue with SEO, email, and content delivering bespoke strategies without the fluff or middlemen.

We talk about the biggest missed SEO opportunities Shopify stores face at the start of the year, how to plan a seasonal marketing calendar that actually drives traffic, why collection and product page refreshes should be a quarterly habit, and so much more!

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Honest ECommerce
Honest ECommerce
Honest ECommerce | Using SEO Data to Drive Shopify Revenue Gains | Kai Davis | Double Your Ecommerce | Bonus Episode
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Honest ECommerce | Investing in Product Before Spending on Growth | Robert Cardiff | Laundry Sauce

On this episode of Honest Ecommerce, we have Robert Cardiff. He is a serial entrepreneur and investor, and the co-founder and COO of Laundry Sauce, an 8-figure DTC CPG brand reinventing how consumers experience laundry.

We talk about identifying white space in legacy categories, turning a viral meme into a high-end product, raising millions off a single anchor video before making a single sale, navigating manufacturing without big-brand backing, and so much more!

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Honest ECommerce | Scaling a Thriving Ecommerce Brand | Allison Herman | Dragonwing

On this episode of Honest Ecommerce, we have Allison Herman. Allison is the owner and CEO of Dragonwing, an athletic brand designed for teen and tween girls.

We talk about acquiring and rebranding a business, the challenges of scaling beyond Amazon to direct-to-consumer, the power of networking and partnerships in growing a brand, and so much more!

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