shark tank

Honest ECommerce | Turning Feedback Into a Founder’s Superpower | Kirsten Maitland | Rebel Cheese

On this episode of Honest Ecommerce, we have Kirsten Maitland, a U.S. Navy veteran turned Microsoft agile coach who leveraged her tech innovation expertise to co-found Rebel Cheese, an award-winning Austin-based artisanal vegan cheese company backed by Shark Tank investor Mark Cuban. Rebel Cheese is revolutionizing plant-based dairy alternatives through traditional cheesemaking techniques and has earned national recognition from The New York Times.

We talk about validating a product through emotional connection, learning to sustain momentum after viral moments, turning online orders into lasting connections, and so much more!

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Honest ECommerce
Honest ECommerce
Honest ECommerce | Turning Feedback Into a Founder’s Superpower | Kirsten Maitland | Rebel Cheese
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Honest ECommerce | Winning Customer Trust by Owning Early Ecomm Mistakes | Jeremy Barker | Murphy Door

On this episode of Honest Ecommerce, we have Jeremy Barker, the visionary behind Murphy Door, driving its growth from humble beginnings to becoming an industry leader, even earning the award for one of America’s Most Innovative Companies 2025 in Fortune!

We talk about managing expectations with transparency, leveraging partnerships to fuel growth, learning to test before scaling spend, and so much more!

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Honest ECommerce
Honest ECommerce
Honest ECommerce | Winning Customer Trust by Owning Early Ecomm Mistakes | Jeremy Barker | Murphy Door
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Honest ECommerce | Transforming Problems Into Product Opportunities | Joelle Weinand | NutCase Milk

On this episode of Honest Ecommerce, we have Joelle Weinand, founder of Nutcase Milk, the cashew-based chocolate milk brand taking on Nesquik with a cleaner, more sophisticated option built for adults.

We talk about launching nostalgia as a premium product, highlighting the power of simple ideas, asking founders for advice directly, and so much more!

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Honest ECommerce
Honest ECommerce
Honest ECommerce | Transforming Problems Into Product Opportunities | Joelle Weinand | NutCase Milk
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Honest ECommerce | Building Community Buzz Before Pitching Investors | John Clark | TANDM

On this episode of Honest Ecommerce, we have John Clark, founder of Modern Shelving and Tandm Surf. John is a product-driven entrepreneur who turned a family passion into nationally recognized brands featured on Shark Tank and sold across the U.S.

We talk about turning family traditions into a business idea, finding the right partner for long-term success, building community beyond physical products, and so much more!

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Honest ECommerce
Honest ECommerce
Honest ECommerce | Building Community Buzz Before Pitching Investors | John Clark | TANDM
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Honest ECommerce | Creating Demand from a DIY Game Idea | Tyler Simmons | BucketGolf

On this episode of Honest Ecommerce, we have Tyler Simmons, the founder and CEO of Elevate Sports, the makers of BucketGolf, a portable par-3 golf game that started as a backyard idea and grew into a seven-figure brand.

We talk about how Tyler launched with no product experience, why action beats planning early on, the most rewarding parts of building a business from scratch, and so much more!

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Honest ECommerce
Honest ECommerce
Honest ECommerce | Creating Demand from a DIY Game Idea | Tyler Simmons | BucketGolf
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Honest ECommerce | Persistence Powers Long-Term Growth | Celeste Hilling | Skin Authority

On this episode of Honest Ecommerce, we have Celeste Hilling, Founder and CEO of Skin Authority. Celeste is a pioneering leader in skin health technology, combining biotech innovation with direct-to-consumer strategy to deliver immune-boosting skincare that goes beyond surface-level beauty.

We talk about scaling through emotional customer loyalty, why hiring for your blind spots unlocks growth, overcoming early founder self-doubt, and so much more!

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Honest ECommerce
Honest ECommerce
Honest ECommerce | Persistence Powers Long-Term Growth | Celeste Hilling | Skin Authority
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Honest ECommerce | Building Confidence Through Authentic Clothing | Vicky Pasche | Dapper Boi

On this episode of Honest Ecommerce, we have Vicky Pasche, CEO and Co-Founder of Dapper Boi, a size-inclusive, all-gender apparel brand that’s redefining fashion for every body type.

We talk about building a purpose-driven brand, leveraging social media to create loyal customer relationships, lessons learned from navigating the challenges of fundraising in the fashion industry, how a Shark Tank rejection fueled the growth of a 7-figure brand, and so much more!

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