Johnny Person is the Owner and Operator of Aug11 Co, a brand dedicated to creating high-quality, perfectly fitting snapback hats. With no prior experience in Ecommerce, Johnny took a hands-on approach—teaching himself everything from website development to paid ads and email marketing to build a brand that stands out in the crowded apparel space. Before…
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Are you curious about how Amazon is reshaping the landscape of digital advertising? In this episode, I sit down with Joe Shelerud, co-founder of AdAdvance.com, who shares his journey from scaling an eCommerce business to creating a technology-enabled advertising company. We dive deep into how Amazon is becoming a formidable competitor against giants like Meta…
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In This Conversation We Discuss: [00:40] Intro [00:54] Jumping into Business Without Hesitation [01:51] Launching a Brand from a Simple Idea [05:26] Reinventing How Fragrances Are Sold [08:36] Turning a Vision into a Real Product [11:13] Episode Sponsors: StoreTester and Intelligems [14:26] Turning Free Samples into Sales [16:21] Using Starter Kits to Boost Conversions [19:58]…
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