AI assistants don’t care what page you rank on. They care whether your Shopify product data is structured to be found. In this episode, Morten Poulsen, founder and CEO of Plytix, breaks down: Why content led growth expands on SEO instead of replacing it, and what actually changes How FAQs, use cases, and structured attributes…
Read More
Bigger discounts don’t win. Shopify brands offering 10% off in email pop-ups see better revenue per visitor than those offering 15%. In this episode, Taras Talimonchuk, CMO at Claspo, breaks down what billions of pop-up views reveal: Why steeper discounts lift opt-ins but attract discount hunters who erode revenue per visitor The 3% opt-in ceiling…
Read More
Your AI tools don’t actually know your ecommerce business, and that’s why the answers sound confident but the numbers are wrong. In this episode, Bryan Mahoney, former Glossier CTO and now Co-Founder & CEO of Chord, breaks down: Why a data context layer can make your existing AI tools up to 5x more effective without…
Read More
Counterfeiters can now clone your Shopify product, listing, and website in minutes using AI, and most brands never see the revenue leak coming. In this episode, Mario Simonyan, founding attorney at ESQgo, breaks down: Why unauthorized sellers and buy box hijackers start eating your revenue once you cross $5M and expand into retail How AI…
Read More
Reshooting every season for your Shopify store? Dreem turns one phone photo into a full product content kit, no studio required. In this episode, Sam Thomas-Davies, Head of Content at Dreem (a Creative Force company), breaks down: Turn a single phone photo into a full content kit: pack shots, on-model imagery, lifestyle scenes, and video…
Read More
Small and mid-sized Shopify brands have been priced out of the pro-level ad testing that eight-figure DTC brands rely on. In this episode, Armen Mkrtchyan, CEO and co-founder of Extuitive, breaks down the AI system changing that: How 150,000 AI consumer agents rank and pressure-test ad concepts so you know what converts before launch The…
Read More
Acquisition costs creeping up? If you’re a Shopify brand treating creators as a gamble, TikTok Shop is turning them into a measurable acquisition channel. In this episode, Myriah Castillo, president of Joybyte, breaks down: – The “stoplight system” that tells you exactly which creator videos deserve paid ad spend– How TikTok awareness drives a 20%…
Read More
Sorting your Shopify collection pages by bestsellers feels smart, but it quietly buries your highest margin products and leaks revenue. In this episode, Julia Wawrzynek, Marketing Manager at Sortwise, breaks down: Why sorting for profit beats sorting for popularity, and how to surface high margin products without a clearance bin look The two metrics that…
Read More
One Amazon brand added $215K in annual profit across 15 SKUs by replacing its software stack with coordinated AI agents. In this episode, Chad Rubin, founder and CEO of Profasee, breaks down: How named AI agents own pricing, PPC, and demand planning, working your Amazon business 24/7 Why coordinated agents beat disconnected point tools when…
Read More
Paying more for ads while 97% of your Shopify traffic leaves without buying? The cheaper growth lever is conversion, not acquisition. In this episode, Krisztian Kiraly, International Partnership Manager at OptiMonk and former CRO agency founder, breaks down: How one brand lifted revenue 12% in under three months using AI product-page optimization, no extra ad…
Read More
