business

My Wife Quit Her Job Podcast | 605: Why 99% Of Ecommerce Content Fails (And What Actually Works) With Chris Shaffer

In this episode, I’m joined by Chris Shaffer, a long-time friend of the show. Chris is someone who always brings a fresh, no-fluff perspective on what’s working right now and he’s known for getting his hands dirty, testing strategies himself, and sharing insights from the trenches. Today, we’re tackling a hard truth: 99 percent of…

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My Wife Quit Her Job
My Wife Quit Her Job
My Wife Quit Her Job Podcast | 605: Why 99% Of Ecommerce Content Fails (And What Actually Works) With Chris Shaffer
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eCommerce Fuel | Episode The 30-minute Wholesale Crash Course that Will Free You from Meta, Amazon and Google

What if the key to explosive growth wasn’t a killer ad strategy, but getting out of DTC entirely? In this episode, I’m joined by Jared Mehr, Sales Director at Pura Vida Bracelets, who helped scale the brand’s wholesale channel to over $35 million a year. Now, he’s teaching other eCommerce brands how to win big…

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eCommerce Fuel
eCommerce Fuel
eCommerce Fuel | Episode The 30-minute Wholesale Crash Course that Will Free You from Meta, Amazon and Google
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My Wife Quit Her Job Podcast | 604: Amazon In 2025: What It Takes To Scale (And How Ai Changes The Game) With Bernie Thompson

In this episode, we’re going to get real about what it’s like selling on Amazon right now. Everyone loves to brag about screenshots and seven-figure revenue numbers, but the truth is, selling at scale in 2025 is messy. Fees are higher, competition is tougher, and if you’re not careful, Amazon will eat your margins alive….

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My Wife Quit Her Job
My Wife Quit Her Job
My Wife Quit Her Job Podcast | 604: Amazon In 2025: What It Takes To Scale (And How Ai Changes The Game) With Bernie Thompson
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eCommerce Fuel | Episode Shopify’s Chief Revenue Officer on the Shop Marketplace, How They’re Helping Stores Compete & What Tobi’s Really Like

What happens when one of the most powerful voices in eCommerce sits down for an unfiltered conversation? In this episode, I’m joined by Bobby Morrison, Chief Revenue Officer at Shopify. With decades of experience at the intersection of tech and commerce, he offers a rare inside look at how Shopify is evolving in a world…

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eCommerce Fuel
eCommerce Fuel
eCommerce Fuel | Episode Shopify's Chief Revenue Officer on the Shop Marketplace, How They're Helping Stores Compete & What Tobi's Really Like
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My Wife Quit Her Job Podcast | 603: Why Vietnam May Be The Best Kept Secret In Sourcing With Jim Kennemer

In this episode, I’m joined by a very special guest, Jim Kennemer. Jim has spent years on the ground in Vietnam, working directly with factories, suppliers, and entrepreneurs. While most sellers are still fixated on China, Jim has been quietly helping businesses discover a sourcing ecosystem that is often cheaper, more flexible, and surprisingly overlooked.

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My Wife Quit Her Job
My Wife Quit Her Job
My Wife Quit Her Job Podcast | 603: Why Vietnam May Be The Best Kept Secret In Sourcing With Jim Kennemer
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eCommerce Fuel | Episode How Mastering Manufacturing Built a Business Requiring Zero Marketing

What happens when two car lovers bet on themselves—and win? In this episode, I’m joined by Amy and Dan Snyder of SPE Motorsport, the husband-and-wife team turning heads in the Ford performance world. From building their first parts in a garage to developing carbon fiber manifolds and launching a new classic-meets-modern car sales brand, their…

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eCommerce Fuel
eCommerce Fuel
eCommerce Fuel | Episode How Mastering Manufacturing Built a Business Requiring Zero Marketing
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My Wife Quit Her Job Podcast | 602: How I’m Using AI To Grow My Store And Courses In Unexpected Ways

In this episode, I’m sharing the AI changes I’ve made to my store and courses that are directly boosting revenue. You’ll hear what’s working right now, what surprised me, and how you can apply these ideas to your own business.

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My Wife Quit Her Job
My Wife Quit Her Job
My Wife Quit Her Job Podcast | 602: How I'm Using AI To Grow My Store And Courses In Unexpected Ways
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eCommerce Fuel | Episode Focusing on Employee Happiness Almost Destroyed Taylor Holiday’s Business

What happens when your business hits a wall and the people who helped build it are no longer aligned with where it needs to go? In this episode, I’m joined by Taylor Holiday, CEO of Common Thread Collective, who gets candid about one of the most pivotal seasons in his company’s history. Listen in as…

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eCommerce Fuel
eCommerce Fuel
eCommerce Fuel | Episode Focusing on Employee Happiness Almost Destroyed Taylor Holiday's Business
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eCommerce Fuel | Episode Reddit Marketing, Optimizing for LLMs & AI Content Backfiring

Is Reddit the most overlooked – and potentially most powerful – marketing platform for eCommerce brands today? This week, I’m joined by my friend Danny Kirk, founder of ReddiReach, to explore the high-risk, high-reward nature of Reddit marketing, why it’s different from any other platform, and how generative AI is reshaping how people find and…

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eCommerce Fuel
eCommerce Fuel
eCommerce Fuel | Episode Reddit Marketing, Optimizing for LLMs & AI Content Backfiring
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My Wife Quit Her Job Podcast | 601: Neil Patel’s Blueprint For Traffic, Growth & Making Money in a Saturated Market

In this episode, I’m joined by a very special guest, Neil Patel. As the founder of one of the top marketing agencies in the world, Neil sees what’s really working across thousands of ecommerce brands. And today, he’s sharing exactly what’s driving traffic and growth today. No fluff, just proven strategies that work right now.

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My Wife Quit Her Job
My Wife Quit Her Job
My Wife Quit Her Job Podcast | 601: Neil Patel's Blueprint For Traffic, Growth & Making Money in a Saturated Market
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