eCommerce Fuel

Hosted ByAndrew Youderian

Looking for detailed information from top experts on researching, launching and growing your online eCommerce business? Look no further. Join your host Andrew Youderian, an experienced eCommerce entrepreneur, each week as he pulls aside some of the industry's top experts to give you down to earth, actionable advice served up with a side of comic relief. Learn from the masters how to turn your 'make money online' attempt into a profitable, growing online store. Get show notes, in-depth eCommerce Fuel posts and your free copy of Andrew's highly reviewed 55-page eCommerce guide at eCommercefuel.com.

eCommerce Fuel | Episode Shopify’s Chief Revenue Officer on the Shop Marketplace, How They’re Helping Stores Compete & What Tobi’s Really Like

eCommerce Fuel
eCommerce Fuel
eCommerce Fuel | Episode Shopify's Chief Revenue Officer on the Shop Marketplace, How They're Helping Stores Compete & What Tobi's Really Like
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What happens when one of the most powerful voices in eCommerce sits down for an unfiltered conversation? In this episode, I’m joined by Bobby Morrison, Chief Revenue Officer at Shopify. With decades of experience at the intersection of tech and commerce, he offers a rare inside look at how Shopify is evolving in a world where competition is fierce, margins are tight, and AI is changing everything.

Listen in as we cover the rising pressures facing merchants – from macroeconomic shifts to fee hikes from Amazon, Google, and Meta – and how Shopify plans to help entrepreneurs fight back. Bobby shares insights into the future of AI in eCommerce, the vision behind Sidekick and AI-first work culture at Shopify, and how the platform is navigating marketplace dynamics, brand control, and Plus pricing. We also talk Shop Pay, trade-offs in checkout UX, and the company’s stance on being both infrastructure and a branded touchpoint.

You can find show notes and more information by clicking here: https://bit.ly/4mruUzt

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