Podcast: Up Arrow

Up Arrow Podcast | HR as a Growth Lever: Building People Ops That Actually Drive Profit With Panagiota Hatzis

June 17, 2025 Andrew Up Arrow 01:24:09 0 Comments

Panagiota Hatzis is the VP of Human Resources at HexClad Cookware, a hybrid cookware company. With over 15 years of experience in HR, she has led people and teams through hyper-growth, global expansion, and major cultural transformation. Panagiota is also an Executive Coach at MentorPass and Leaderology. Before HexClad Cookware, she was the Vice President…

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Up Arrow Podcast | HR as a Growth Lever: Building People Ops That Actually Drive Profit With Panagiota Hatzis
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Up Arrow Podcast | Operational Mastery, Category Clarity, and Building a CPG Brand With Sam Nebel

June 10, 2025 Andrew Up Arrow 01:05:15 0 Comments

Sam Nebel is the Co-founder and Chief Commercial Officer of Goodwipes, an eco-friendly personal care brand known for its flushable and biodegradable wipes. He launched the brand with his college friend to create a stigma-free alternative to traditional bathroom products. Sam is also a board member of the Responsible Flushing Alliance and was a Regional…

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Up Arrow Podcast | Operational Mastery, Category Clarity, and Building a CPG Brand With Sam Nebel
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Up Arrow Podcast | Interviewing Grok — Scaling, Superintelligence, and the Soul of AI

June 3, 2025 Andrew Up Arrow 43:04 0 Comments

William Harris is the Founder and CEO of Elumynt, an e-commerce growth agency focused on profit through hyper-scaling. Elumynt has been featured in Inc. Magazine as an Inc. 5000 Winner and Best Workplace Winner. William has helped acquire 13 companies, including one that sold to GoDaddy. He’s also published over 200 articles on the topic…

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Up Arrow Podcast | Interviewing Grok — Scaling, Superintelligence, and the Soul of AI
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Up Arrow Podcast | Marketing That Moves People: Building Brands That Become Lifestyles With Caitlin Choate

May 27, 2025 Andrew Up Arrow 01:25:47 0 Comments

Caitlin Choate is the Global Head of Marketing at Boatsetter, a peer-to-peer boat rental platform. With nearly 15 years of experience building disruptive brands, she has led marketing efforts at companies like TOMS, Google’s Nest, Airbnb, and Yumi. Caitlin’s work has been recognized by Cannes Lions and the Webby Awards for innovation and storytelling. In…

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Up Arrow Podcast | Marketing That Moves People: Building Brands That Become Lifestyles With Caitlin Choate
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Up Arrow Podcast | You’re Tracking the Wrong Metrics: Leading Indicators of eCommerce Growth With Jesse Allouf

May 13, 2025 Andrew Up Arrow 01:08:20 0 Comments

Jesse Allouf is the Chief Marketing Officer at Tire Agent, an online tire and wheel retailer. He previously served as the Senior Vice President of Marketing, leading the brand through a growth curve by focusing on first-click signals and fintech data. With over 15 years of experience in marketing and e-commerce, Jesse has held leadership…

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Up Arrow Podcast | You're Tracking the Wrong Metrics: Leading Indicators of eCommerce Growth With Jesse Allouf
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Up Arrow Podcast | Rank or Die: The Future of SEO in a Zero-Click AI-First World With Jeff Oxford

May 6, 2025 Andrew Up Arrow 01:20:39 0 Comments

Jeff Oxford is the Founder and SEO Director of 180 Marketing, an e-commerce SEO provider. With over seven years of experience in e-commerce SEO, he has led over 200 SEO campaigns for brands like MasterCard and Belkin. Jeff frequently speaks at industry conferences and created LinkHunter, a tool designed to streamline link outreach efforts. In…

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Up Arrow Podcast | Rank or Die: The Future of SEO in a Zero-Click AI-First World With Jeff Oxford
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Up Arrow Podcast | Growth Myths: Data-Driven Truths & Fallacies in Modern Marketing With Christian Limon & Eric Seufert

April 29, 2025 Andrew Up Arrow 01:10:07 0 Comments

Christian Limon is the former Chief Growth Officer at Wish, which was the top spending advertiser on Google and Facebook. He was also the Chief Growth Officer at Tubi and Gemini. Throughout his career, Christian has achieved five exits and $28 billion in IPO and M&A proceeds. He has launched 20 apps and led 33…

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Up Arrow Podcast | Growth Myths: Data-Driven Truths & Fallacies in Modern Marketing With Christian Limon & Eric Seufert
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Up Arrow Podcast | The Silent DTC Killer: Why Your Team Structure Is Holding You Back With Jenica Oliver

April 22, 2025 Andrew Up Arrow 01:21:29 0 Comments

Jenica Oliver is the Founder and Fractional CMO at Blueprint Marketing Group, a certified women- and minority-owned marketing consultancy helping CPG brands scale through omnichannel expansion. With over 20 years of marketing experience, she has held leadership roles at companies like Yum! Brands, Mission Foods, and Borden Dairy Company. As an advocate for small- and…

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Up Arrow Podcast | The Silent DTC Killer: Why Your Team Structure Is Holding You Back With Jenica Oliver
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Up Arrow Podcast | Inside PacSun: The Secret To Winning Gen Z, AI, and Fashion’s Future With CEO, Brieane Olson

April 15, 2025 Andrew Up Arrow 01:13:46 0 Comments

Brieane Olson is the CEO of PacSun, where she has worked for 17 years. With over two decades of experience in the retail industry, she spearheaded PacSun’s collaborations with cultural figures like Kanye West and Kendall and Kylie Jenner. Brieane is also a board member at Women in Retail Leadership, Shoptalk, and Design Thinking for…

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Up Arrow Podcast | Inside PacSun: The Secret To Winning Gen Z, AI, and Fashion's Future With CEO, Brieane Olson
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Up Arrow Podcast | Your Mind Is Hindering Your Growth: How To Unlock It With Optimism & Bravery With Melanie Marshall

April 8, 2025 Andrew Up Arrow 01:24:31 0 Comments

Melanie Marshall is a speaker, coach, and filmmaker who guides individuals through their personal journeys. As an internationally acclaimed journalist, she spent over 20 years with BBC News, reporting from high-risk regions like Ukraine, Afghanistan, and China. Recognized for crafting human-centric narratives, Melanie’s work has received various awards and was nominated for multiple Emmys. In…

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Up Arrow Podcast | Your Mind Is Hindering Your Growth: How To Unlock It With Optimism & Bravery With Melanie Marshall
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