Podcast: eCommerce Evolution Podcast

eCommerce Evolution | Episode 298 – Amazon’s New Marketing Arsenal: AI Creative Tools, Analytics & DSP Updates Every Brand Should Know

No one is better suited to serve as an Amazon Ads evangelist than my friend, Jeff Cohen. Jeff is a founding member of Seller Labs and has been keynoting, exhibiting, and attending Amazon events for the last decade. If you’ve been to an Amazon event, you’ve probably seen him! Now he’s serving as the official…

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eCommerce Evolution | Episode 297 – Unboxing Amazon’s Fall Prime Day: Insights and Strategies for Holiday eCommerce Success

In this episode of the eCommerce Evolution Podcast, we dive deep into the results of Amazon’s Fall Prime Day 2024. Amazon experts Christine Shiloni and Jonathan Finkes unpack valuable insights, compare performance to previous events, and provide a strategic outlook for the upcoming holiday shopping season. Whether you’re an established Amazon seller or just getting…

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eCommerce Evolution | Episode 296 – AI Marketing Mastery: Building Custom Hubs for Ecommerce Success with Russ Henneberry

In this illuminating episode of the eCommerce Evolution Podcast, I sit down with AI marketing expert Russ Henneberry to explore the transformative potential of artificial intelligence in eCommerce. Russ shares invaluable insights on how we can leverage AI as a powerhouse marketing tool by creating customized AI marketing hubs. This episode is a must-listen for…

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eCommerce Evolution | Episode 295 – Direct Mail Revival: The Untapped Acquisition Channel for DTC Growth

In this episode of the eCommerce Evolution Podcast, Brett Curry is joined by Michael Epstein to discuss the resurgence of direct mail as a powerful tool for eCommerce growth They explore how direct mail is driving retention, building customer loyalty, and even serving as a successful acquisition strategy when used effectively. Throughout, Michael debunks common…

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eCommerce Evolution | Episode 294 – The $600 Million Ad Study: Building an Innovative Offer System with Molly Pittman

In this episode, I sit down with Molly Pittman, CEO of Smart Marketer, to dissect the latest trends in eCommerce marketing. Drawing from her groundbreaking $600 million study in Facebook ad spend, Molly shares invaluable insights on crafting compelling offers, creating high-performing ad creatives, and optimizing landing pages for maximum conversions. This episode is packed…

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eCommerce Evolution | Episode 293 – From Zero to $50 Million in 3 Years: Heart and Soil’s Organic Growth Strategy with CEO Dean Brennan

In this episode of the eCommerce Evolution Podcast, I sit down with Dean Brennan, CEO of Heart and Soil Supplements, to unpack the meteoric rise of this innovative health brand. From zero to $50 million in just three years, Heart and Soil has disrupted the supplement industry with its focus on nutrient-dense organ meats and…

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