Podcast: DTC Podcast

Weekly discussions between disruptive direct to consumer ecommerce brands and our amazing team about marketing, funnels, and everything scaling related. Subscribe to our newsletter for highlights and step by step tactical insights 👉🏻 📦

DTC Podcast | Ep 563: 3 Moves to Win Black Friday While It’s Happening (Pilothouse Playbook)

Subscribe to DTC Newsletter – https://dtcnews.link/signup Jocelyn from Pilothouse breaks down how their team stays aggressive, adapts fast, and helps clients scale efficiently—even on the actual day of Black Friday. For media buyers and growth teams optimizing in real-time… What to do when your CPMs and CACs spike day-of Why legacy evergreen might outperform your…

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DTC Podcast
DTC Podcast
DTC Podcast | Ep 563: 3 Moves to Win Black Friday While It’s Happening (Pilothouse Playbook)
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DTC Podcast | Ep 562: Low Maintenance Scaling: How Priority Bicycles grew to 25k units/year

Subscribe to DTC Newsletter – https://dtcnews.link/signup Connor Swegle co-founded Priority Bicycles to build bikes that look good, ride great, and don’t require you to be a mechanic. From a Kickstarter that sold 1,500 bikes to 25,000/year today, he’s grown a DTC brand that rides differently — literally and strategically. For DTC founders scaling from ~$5–50M…

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DTC Podcast
DTC Podcast
DTC Podcast | Ep 562: Low Maintenance Scaling: How Priority Bicycles grew to 25k units/year
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DTC Podcast | Ep 561: Unwinding the Tactical Spin Cycle: How Pilothouse Builds Strategy That Scales

Subscribe to DTC Newsletter – https://dtcnews.link/signup Most DTC brands aren’t short on effort — they’re stuck in the tactical spin cycle: chasing hacks, optimizing in circles, burning time and team on things that used to work. In this episode, Dave Steele (CEO) and Duncan Ferguson (Strategy Lead) unpack how Pilothouse breaks that loop — and…

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DTC Podcast
DTC Podcast
DTC Podcast | Ep 561: Unwinding the Tactical Spin Cycle: How Pilothouse Builds Strategy That Scales
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DTC Podcast | Bonus: How Nate Lagos Quadrupled Original Grain with Persona-Based CRO

Subscribe to DTC Newsletter – https://dtcnews.link/signup Nate Lagos just wrapped his first week as CMO of Adapt Naturals after a breakout run that saw him quadruple Original Grain’s revenue. In this episode, Nate joins Eric Dyck for whiskey and wisdom on persona-driven marketing, CRO as a growth engine, and why you don’t need 100 ads…

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DTC Podcast
DTC Podcast
DTC Podcast | Bonus: How Nate Lagos Quadrupled Original Grain with Persona-Based CRO
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DTC Podcast | Ep 560: Levelwear’s Pivot to DTC: From Golf Courses to Nine-Figure Wholesale to a Brand-First Ecommerce Play

Subscribe to DTC Newsletter – https://dtcnews.link/signup https://levelwear.com Hyman Ngo, SVP of Product & Marketing at Levelwear, joins us to talk through the brand’s evolution from a behind-the-scenes apparel manufacturer to a powerhouse in wholesale and licensing — and now, their pivot into DTC. For brand leaders scaling from golf, wholesale, or licensing into consumer channels….

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DTC Podcast
DTC Podcast
DTC Podcast | Ep 560: Levelwear’s Pivot to DTC: From Golf Courses to Nine-Figure Wholesale to a Brand-First Ecommerce Play
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DTC Podcast | Ep 559: 3 High‑Leverage CRO Moves Before Black Friday – with Jordan Gordon

Subscribe to DTC Newsletter – ⁠https://dtcnews.link/signup⁠ Welcome to the episode: we’ve got Jordan Gordon back on the mic — the guy leading email, retention and CRO at Pilot House, with 25 years in ecommerce under his belt. Role‑Based Hook (for DTC growth/marketing audience): For DTC founders & growth marketers scaling from $5M–100M in revenue, this is your…

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DTC Podcast
DTC Podcast
DTC Podcast | Ep 559: 3 High‑Leverage CRO Moves Before Black Friday – with Jordan Gordon
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DTC Podcast | Bonus: The Future Is Human: How to Scale Your Creator Marketing Program (Without Losing Trust)

Subscribe to DTC Newsletter – https://dtcnews.link/signup Welcome to the DTC Podcast. Today we’re joined by Donatas Smailys, Co‑Founder & CEO of Billo, a creator‑marketing platform that helps DTC brands turn authentic creator videos into high‑performing ads. Explore Billo We dive into how brands can build a repeatable creator/content engine that integrates with ad funnels, why follower‑counts…

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DTC Podcast
DTC Podcast
DTC Podcast | Bonus: The Future Is Human: How to Scale Your Creator Marketing Program (Without Losing Trust)
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DTC Podcast | Ep 559: How Nate Lagos Quadrupled Original Grain’s Growth Using Persona-Based CRO

Subscribe to DTC Newsletter – https://dtcnews.link/signup Nate Lagos just wrapped his first week as CMO of Adapt Naturals after a breakout run that saw him quadruple Original Grain’s revenue. In this episode, Nate joins Eric Dyck for whiskey and wisdom on persona-driven marketing, CRO as a growth engine, and why you don’t need 100 ads…

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DTC Podcast
DTC Podcast
DTC Podcast | Ep 559: How Nate Lagos Quadrupled Original Grain’s Growth Using Persona-Based CRO
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DTC Podcast | Ep 558: Creative Strategy in the Andromeda Era: What Actually Works on Meta Now

Subscribe to DTC Newsletter – ⁠https://dtcnews.link/signup⁠ In this episode, we sit down with Aves, Creative Lead & Partnerships at Pilothouse Digital, to unpack how DTC brands must rethink their creative strategy in the age of Meta’s Andromeda algorithm. For performance marketers and DTC founders scaling from $5–20M+. Tactical Takeaways: Why the “one winner ad” model…

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DTC Podcast
DTC Podcast
DTC Podcast | Ep 558: Creative Strategy in the Andromeda Era: What Actually Works on Meta Now
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DTC Podcast | Bonus: How &Collar Uses Intelligems to Drive Growth with Pricing, Persona & Shipping Tests

Subscribe to DTC Newsletter – https://dtcnews.link/signup In this episode of the DTC Podcast, we talk with Ben Perkins, founder of &Collar — a men’s performance dress shirt brand that’s scaling smart by rigorously testing what works. Ben breaks down how they use Intelligems to uncover pricing and shipping threshold wins, and how they’re segmenting customers…

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DTC Podcast
DTC Podcast
DTC Podcast | Bonus: How &Collar Uses Intelligems to Drive Growth with Pricing, Persona & Shipping Tests
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