The Ecommerce Playbook Podcast

Hosted ByTaylor Holiday & Richard Gaffin

2020 transformed the world of ecommerce forever. For the modern DTC brand, the rewards have never been greater. But the waters have also never been choppier, and the way forward has never been more uncertain. So how do you navigate this dangerous new reality? No matter how you do it, you’d better not do it alone. That’s where the Ecommerce Playbook Podcast comes in — join Common Thread Collective’s Taylor Holiday & Richard Gaffin as they bring you guiding insights from across CTC’s portfolio of growing DTC businesses. Whether you need a clear view on the macro issues affecting the world.

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The Ecommerce Playbook | Summit Recap: Lessons You Only Learn From Talking with Clients In Person

July 24, 2025 The Ecommerce Playbook Podcast 00:22:29
The Ecommerce Playbook Podcast
The Ecommerce Playbook Podcast
The Ecommerce Playbook | Summit Recap: Lessons You Only Learn From Talking with Clients In Person
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At CTC’s recent Client Summit, Taylor Holiday and Richard Gaffin sat down to unpack what happens when you get out from behind Zoom and into a room with the people you work with. The result? Honest conversations, unexpected insights, and a clearer picture of what brands really need right now.

From creative volume challenges to leadership struggles, this episode explores the unspoken truths that surface when vendors and clients share space—and why in-person connection is still one of the most powerful tools for growth.

You’ll learn:

  • Why face-to-face conversations uncover issues Zoom never will

  • The creative volume problem every brand is wrestling with—and how to fix it

  • The leadership challenge CEOs secretly struggle with

  • How agencies and brands can build trust and alignment beyond metrics

Show Notes: