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In this episode of the DTC Podcast, Eric interviews Alex Yancher, Co-founder & CEO of Passport, a leading global ecommerce provider powering end-to-end growth for fast-growing DTC brands. Alex breaks down the seismic shifts caused by recent tariff increases, how duty drawback programs work, and why every DTC brand is now — whether they realize it or not — a global brand.

Key Takeaways:

The US tariff floor is rising to 30–50%, reshaping cost structures for brands.

Duty drawback offers a refund path — but only if your inventory data is airtight.

Smart DTC brands are moving inventory directly into high-performing international markets.

Localizing checkout and language increases conversion rate abroad.

DDP (Delivered Duty Paid) shipping avoids post-delivery sticker shock, improving customer experience and LTV.

Learn how Passport is helping brands like Dolls Kill, HexClad, and others navigate this new era of global DTC.

📦 Learn more about Passport: passportglobal.com

Timestamps

00:00 How DTC Brands Can Bridge the Global Sales Gap

02:05 Impact of Tariffs on International Ecommerce Logistics

04:20 Understanding Duty Drawback Programs for Cost Recovery

06:45 Challenges of Shifting Manufacturing Back to the US

09:50 De Minimis Policy Changes and Implications for Ecommerce

12:20 Conversion Strategies for International Sales

14:40 Leveraging Cost Per Click Arbitrage for Global Expansion

17:15 Impact of Postal Leniency on Cross-Border Ecommerce

20:00 Strategies for Smooth International Customer Experiences

Hashtags

#DTC

#InternationalEcommerce

#GlobalExpansion

#Tariffs

#Logistics

#DutyDrawback

#EcommerceMarketing

#ConversionOptimization

#CPCArbitrage

#PostalLogistics

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