eCommerce Conversations | YouTube Ad Secrets for Ecommerce

As a kid, Brett Curry was fascinated by TV commercials. Now the owner of OMG Commerce, a leading ecommerce marketing agency, he says YouTube ads are similar. “A good TV ad often makes a good YouTube ad,” he stated.
Host Eric Bandholz asked for details. What's a good YouTube ad strategy for ecommerce? How much should an advertiser spend? Which products work the best?
Brett addressed those questions and more in this episode.
For an edited and condensed transcript with embedded audio, see: https://www.practicalecommerce.com youtube-ad-secrets-for-ecommerce
For all condensed transcripts with audio, see: https://www.practicalecommerce.com/tag/podcasts
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