To host Eric Bandholz, the best companies have a purpose, and the happiest owners set priorities for business and life. 

Instead of interviewing a guest this week, Eric offers another master class on entrepreneurship. It’s his fourth this year, following episodes on hiring, branding, and profit-building.

He aims to help other existing and future entrepreneurs based on operating Beardbrand, his direct-to-consumer company, for a decade now. He says this master class is the most important to date. It’s about stepping back and knowing what matters.

For an edited and condensed transcript with embedded audio, see: https://www.practicalecommerce.com/build-a-business-you-love

For all condensed transcripts with audio, see: https://www.practicalecommerce.com/tag/podcasts

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The mission of Practical Ecommerce is to help online merchants improve their businesses. We do this with expert articles, podcasts, and webinars. We are an independent publishing company founded in 2005 and unaffiliated with any ecommerce platform or provider. https://www.practicalecommerce.com