women’s health

Honest ECommerce | Letting Customer Behavior Guide Distribution Strategies | Lauren Barker | Uresta

On this episode of Honest Ecommerce, we have Lauren Barker from Uresta, a bladder support brand for women.

We talk about addressing a gap in women’s health, validating a market before scaling up, setting realistic budgets for paid ads, and so much more!

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Honest ECommerce
Honest ECommerce
Honest ECommerce | Letting Customer Behavior Guide Distribution Strategies | Lauren Barker | Uresta
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Honest ECommerce | Translating Cross-brand Knowledge Into Wins | Jennifer Peters | OLLY

On this episode of Honest Ecommerce, we have Jennifer Peters. She is the Director of Direct to Consumer, Martech, and Digital Compliance at OLLY, a Unilever brand.

We talk about using D2C as a customer learning engine, reviving traditional marketing with modern tech, Focusing on product value over flashy design, and so much more!

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Honest ECommerce
Honest ECommerce
Honest ECommerce | Translating Cross-brand Knowledge Into Wins | Jennifer Peters | OLLY
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