In this episode, we’re cutting through the hype around Apple Podcasts and Spotify to talk about where listeners really spend their time, YouTube. I’ll show you why video is quickly becoming the default for podcast consumption and how creators who adapt are pulling ahead.
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In this episode, I’m joined by Chris Shaffer, a long-time friend of the show. Chris is someone who always brings a fresh, no-fluff perspective on what’s working right now and he’s known for getting his hands dirty, testing strategies himself, and sharing insights from the trenches. Today, we’re tackling a hard truth: 99 percent of…
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In this episode, Toni and I reflect on YouTube’s 20-year anniversary and why not doing video is one of the biggest mistakes you can make in 2025. We share personal regrets, real success stories from our students, and the exact strategies we’re using to grow new channels from scratch. Whether you’re selling physical products, digital…
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