The Unofficial Shopify Podcast | Episode 604: A Mushroom Brand’s Bet Against Booze
From mushroom gummies to THC drinks: Jake Mellman’s update on Troop and why he’s launching Psilly Goose to replace alcohol.
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From mushroom gummies to THC drinks: Jake Mellman’s update on Troop and why he’s launching Psilly Goose to replace alcohol.
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On this episode of Honest Ecommerce, we have Stephanie Moyal. She is the co-founder of Troop, a wellness brand crafting functional mushroom gummies designed to make brain and body support both approachable and enjoyable. With a background that spans multiple career paths and a turning point sparked by a book on mushrooms, Stephanie turned personal curiosity into a fast-growing DTC business.
We talk about turning personal curiosity into a company, focusing efforts instead of chasing channels, growing stronger through personal challenges, and so much more!
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