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Honest ECommerce | Evaluating Marketing Wins Beyond Vanity Metrics | Scott Desgrosseilliers | Bonus Episode

November 27, 2025 Honest ECommerce 00:32:50 0 Comments

On this bonus episode of Honest Ecommerce, we have Scott Desgrosseilliers. Scott is the founder and CEO of Wicked Reports, the marketing attribution platform for ecommerce brands from $3m to $30m in revenue doing full funnel marketing.

We talk about the truth about “more is better” marketing, navigating attribution for customer journeys, exploring the Five Forces framework, and so much more!

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Honest ECommerce
Honest ECommerce
Honest ECommerce | Evaluating Marketing Wins Beyond Vanity Metrics | Scott Desgrosseilliers | Bonus Episode
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Honest ECommerce | From Zero Experience to Ecommerce Success | Johnny Person | Aug11 Co

March 3, 2025 Honest ECommerce 00:29:42 0 Comments

On this episode of Honest Ecommerce, we have Johnny Person, Owner and Operator of Aug11 Co, a brand known for crafting high-quality, perfectly fitting snapback hats.

We talk about the inspiration behind Aug11, the biggest challenges of launching an apparel brand, why learning every aspect of Ecommerce helped Johnny scale, the power of relationship-driven marketing, and so much more!

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