Honest ECommerce | Overcoming Purchase Friction in THC Online Spaces | Xander Shepherd | Artet
Xander Shepherd is the co-founder of Artet, a brand that is changing the way we gather, toast, and experience cocktail culture. Rooted in tradition with a modern twist, Artet was founded by two brothers, and their cousin who wanted to create an alcohol-free alternative that blends sophisticated mixology with nuanced botanical flavors. With its amaro-inspired…
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