newton baby

Honest ECommerce | Building a Brand on Repeat Buying Power | Leah Garcia | NULASTIN

On this episode of Honest Ecommerce, we have Leah Garcia. She’s an award-winning media personality and former professional athlete, a member of the EY Entrepreneurial Winning Women™ North American Class, a Titan 100 recipient, and the Founder & CEO of NULASTIN®, a company dedicated to transforming lives through innovative elastin-based haircare.

We talk about investing early in a science-backed idea, learning from infomercial-driven growth, blending legacy service with modern tech, and so much more!

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Honest ECommerce
Honest ECommerce
Honest ECommerce | Building a Brand on Repeat Buying Power | Leah Garcia | NULASTIN
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Honest ECommerce | Understanding Attribution Before Scaling Spend | Aaron Zagha | Newton Baby

On this episode of Honest Ecommerce, we have Aaron Zagha. He is the Chief Marketing Officer at Newton Baby, the largest D2C company in the baby sleep category. With a background in investment banking and past experience leading international Ecommerce at Teleflora, Aaron brings a data-driven lens to scaling high-trust consumer brands.

We talk about driving sales with offer and positioning, auditing channel mix to unlock growth, measuring performance with GeoLift tests, and so much more!

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Honest ECommerce
Honest ECommerce
Honest ECommerce | Understanding Attribution Before Scaling Spend | Aaron Zagha | Newton Baby
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