CommerceTracks

Honest ECommerce | Regaining Brand Clarity After Trend Overload | Demi Marchese | 12th Tribe

April 14, 2025 00:16:46 0 Comments

Demi Marchese is the Founder and Head of Brand at 12th Tribe, a fast-growing fashion brand blending curated style with operational excellence to empower the next generation of confident women. With expertise in merchandising, marketing, and brand-tech integration, Demi turns creative vision into scalable systems that drive real growth. Bootstrapped from scratch, 12th Tribe reflects…

Honest ECommerce

Honest ECommerce | Regaining Brand Clarity After Trend Overload | Demi Marchese | 12th Tribe

00:00 / 00:16:46

Honest ECommerce | Investing in Product Before Spending on Growth | Robert Cardiff | Laundry Sauce

April 7, 2025 00:24:15 0 Comments

Robert Cardiff is the co-founder and COO of Laundry Sauce, an 8-figure DTC brand reinventing the way consumers experience laundry. With a background in venture building and performance marketing, Robert helps Ecommerce brands unlock growth by identifying white space, building high-affinity products, and scaling through bold creative bets. Before launching Laundry Sauce, Robert founded multiple…

Honest ECommerce | Creating Brand Experiences Beyond Ecommerce | Jiake Liu | Outer

March 31, 2025 00:27:08 0 Comments

Jiake Liu is the Co-Founder and CEO of Outer, a brand revolutionizing outdoor living by reimagining furniture and transforming backyards into immersive, functional spaces. With a mission to make life outside effortless and enjoyable, Outer combines eco-friendly materials, durable design, and an innovative showroom model—crowdsourcing real customers’ backyards to create a unique, community-driven shopping experience….

Honest ECommerce | Turning Customers Into Your Best Marketers | Brandon Horoho | Montana Knife Company

March 10, 2025 00:27:41 0 Comments

Brandon Horoho is a brand builder, e-commerce strategist, and the driving force behind one of the most innovative American-made knife companies. As the Co-Founder, VP, and CMO of Montana Knife Company (MKC), he has transformed a niche product into a multi-million dollar brand with a cult following. Before launching MKC, Brandon spent decades in e-commerce…

Honest ECommerce | From Zero Experience to Ecommerce Success | Johnny Person | Aug11 Co

March 3, 2025 00:29:42 0 Comments

Johnny Person is the Owner and Operator of Aug11 Co, a brand dedicated to creating high-quality, perfectly fitting snapback hats. With no prior experience in Ecommerce, Johnny took a hands-on approach—teaching himself everything from website development to paid ads and email marketing to build a brand that stands out in the crowded apparel space. Before…

Honest ECommerce | Creating Connection Beyond The Product | Brandi Corbello | Melan

February 17, 2025 00:22:48 0 Comments

Brandi Corbello is the founder and CEO of Melan, a sunscreen brand redefining sun care with a focus on comfort, fun, and giving back to melanoma and skin cancer research. As a melanoma survivor, Brandi’s journey inspired her to create a clean, effective sunscreen that makes sun protection effortless and enjoyable. After facing her own…

Honest ECommerce | Scaling a Thriving Ecommerce Brand | Allison Herman | Dragonwing

February 10, 2025 00:21:26 0 Comments

Allison Herman is the owner and CEO of Dragonwing, an activewear brand designed specifically for teen and tween girls. With a background in competitive swimming and over two decades in children’s activewear, she combines her passion for athletics and fashion to create high-quality, confidence-boosting apparel. After acquiring Dragonwing in 2022, Allison relaunched the brand in…

Honest ECommerce | Building a Lasting Ecommerce Brand | Heather Florio | Desert Harvest

February 3, 2025 00:28:38 0 Comments

Heather Florio is the second-generation owner and CEO of Desert Harvest, a company pioneering sustainable solutions in pelvic and sexual health. Recognized by Authority Magazine as one of the Top 50 Women in Wellness and featured in Forbes as a top woman in business, Heather has spent over 30 years driving innovation in the industry….

My Wife Quit Her Job Podcast | 569: The #1 Way to Get More Shoppers Without Spending a Dime

December 17, 2024 45:12 0 Comments

In this episode, Toni and I dive into the magic of word-of-mouth marketing and why it’s such a game-changer for businesses. We’ll share tips on creating memorable experiences that get people talking and how to naturally encourage those conversations. Plus, we’ll break down how to amplify the buzz with strategies like referral programs and authentic…

My Wife Quit Her Job

My Wife Quit Her Job Podcast | 569: The #1 Way to Get More Shoppers Without Spending a Dime

00:00 / 45:12

My Wife Quit Her Job Podcast | 565: Why Your Social Media Strategy Isn’t Working—and How to Fix It

November 26, 2024 44:37 0 Comments

Today, we’re continuing on with our multi part series on how to create content to promote your business. In this episode, you’ll learn how to use social media to grow your brand.

My Wife Quit Her Job

My Wife Quit Her Job Podcast | 565: Why Your Social Media Strategy Isn't Working—and How to Fix It

00:00 / 44:37

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