CommerceTracks

Commerce Famous Podcast | S4E1: Brian Walker – Adapting to Dynamic Market Changes

February 9, 2026 00:34:55 0 Comments

Commerce Famous Season 4, Episode 1, kicks off with Jason Nyhus talking with Brian Walker, an e-commerce veteran with an extensive career, including Eddie Bauer, Amazon, and Forrester. They discuss the evolution of e-commerce and Brian highlights the importance of adapting to the changing landscape of commerce, the role of industry analysts, and the future of commerce with a focus on agentic systems and AI. He shares why B2B e-commerce has not materialized as expected, with many companies lagging behind, and the future of commerce will involve automation and orchestration of processes. The conversation also touches on the democratization of expertise and the consulting work Brian is doing with StrategyēM, focused on helping organizations define their go-to-market strategies and operations.

Commerce Famous

Commerce Famous Podcast | S4E1: Brian Walker - Adapting to Dynamic Market Changes

00:00 / 00:34:55

Commerce Famous Podcast | 032 | Aysnding with Carrie

May 26, 2025 00:55:02 0 Comments

In this conversation, Carrie Weidenbach (co-founder and COO of Aysnd) and Ben Marks discuss the complexities of headless implementations in e-commerce, particularly in B2B contexts. They explore the challenges of revenue sharing models, the transformative success of B2B e-commerce, and the importance of navigating regulatory challenges. Carrie shares insights on the founding of Aysnd, emphasizing a conscious approach to commerce that prioritizes customer needs and data integrity. The discussion also highlights the significance of authenticity in content creation and the evolving landscape of brand value. Finally, they delve into the importance of choosing the right e-commerce platform that offers flexibility and risk management.

Commerce Famous

Commerce Famous Podcast | 032 | Aysnding with Carrie

00:00 / 00:55:02

Commerce Famous Podcast | 029 | Margaux Mengebier |

January 15, 2025 00:23:51 0 Comments

Aaand we’re back from the end of year break! In this episode of Commerce Famous, host Ben Marks interviews Margaux Mengebier, Director of CX & Marketing Strategy at West Monroe, who shares her extensive experience in digital transformation and customer experience. They discuss the evolution of customer interactions with brands, the importance of data and analytics, and the impact of AI on business strategies.