On this episode of Honest Ecommerce, we have Jennifer Peters. She is the Director of Direct to Consumer, Martech, and Digital Compliance at OLLY, a Unilever brand.
We talk about using D2C as a customer learning engine, reviving traditional marketing with modern tech, Focusing on product value over flashy design, and so much more!
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On this episode of Honest Ecommerce, we have Nathan Vasquez. Nathan is an ex banker and now the CEO of Pipsticks, a sticker and stationery company.
We talk about finding spending balance for growth, scaling your brand through audience feedback, targeting break-even timelines strategically and so much more!
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On this episode of Honest Ecommerce, we have Allison Luvera and Lauren De Niro Pipher, co-founders of Juliet Wine, a brand reimagining boxed wine with award-winning California varietals in eco-friendly cylindrical packaging. Allison is an award-winning brand builder and founding member of the Alternative Packaging Alliance, and Lauren brings nearly two decades of sales and brand growth experience from Virgin Galactic, Uber, and Douglas Elliman.
We talk about reframing consumer perceptions of boxed wine, testing multiple price points before scaling, making decisions to drive progress forward, and so much more!
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On this episode of Honest Ecommerce, we have Jess Berman. She is the Chief Brand Officer and co-owner of BodyBio, a family-owned supplement brand redefining cellular health through practitioner-trusted, science-backed formulas.
We talk about leading growth through transparency and story, defining brand guidelines before scaling online, skipping short-term wins for long-term brand health, and so much more!
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On this bonus episode of Honest Ecommerce, we have Tim Masek. Tim is a growth operator in the Ecommerce and Ecom enablement space. He currently serves as the CMO at Storetasker, the largest platform to hire high-end Ecommerce talent. Before Storetasker, he founded and sold 1-800-D2C, a platform that helped Ecommerce operators find the best software.
We talk about the future of hiring in Ecommerce, how to grow a talent marketplace, and what the best brands are doing to scale efficiently, and so much more!
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