On this bonus episode of Honest Ecommerce, we have Andrew Lipp, CEO and Co-founder of EQL.
We talk about crafting launches that reward real customers, designing pre, in, and post-launch strategies, connecting with audiences in launch moments and so much more!
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On this episode of Honest Ecommerce, we have Allison Luvera and Lauren De Niro Pipher, co-founders of Juliet Wine, a brand reimagining boxed wine with award-winning California varietals in eco-friendly cylindrical packaging. Allison is an award-winning brand builder and founding member of the Alternative Packaging Alliance, and Lauren brings nearly two decades of sales and brand growth experience from Virgin Galactic, Uber, and Douglas Elliman.
We talk about reframing consumer perceptions of boxed wine, testing multiple price points before scaling, making decisions to drive progress forward, and so much more!
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On this episode of Honest Ecommerce, we have Johnny Person, Owner and Operator of Aug11 Co, a brand known for crafting high-quality, perfectly fitting snapback hats.
We talk about the inspiration behind Aug11, the biggest challenges of launching an apparel brand, why learning every aspect of Ecommerce helped Johnny scale, the power of relationship-driven marketing, and so much more!
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