cpg brands

Honest ECommerce | Reimagining Retention Through Customer Psychology | Sonja Grasser | Retention Theory | Bonus Episode

On this bonus episode of Honest Ecommerce, we have Sonja Grasser, Founder of Retention Theory and a fractional Retention Consultant. Sonja helps CPG brands stop customer churn and build retention systems that become their most reliable revenue source.

We talk about connecting communication to customer longevity, applying retention rules across every direct channel, focusing on results-driven storytelling for CPG, and so much more!

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Honest ECommerce
Honest ECommerce
Honest ECommerce | Reimagining Retention Through Customer Psychology | Sonja Grasser | Retention Theory | Bonus Episode
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