actionable insights

Honest ECommerce | Reimagining Retention Through Customer Psychology | Sonja Grasser | Retention Theory | Bonus Episode

October 23, 2025 Honest ECommerce 00:23:37 0 Comments

Sonja Grasser is the Founder of Retention Theory, a consultancy helping CPG brands turn one-time buyers into loyal repeat customers through data-driven retention systems. With a background that spans law school, 60+ countries of travel, and hands-on work with brands like MaryRuth’s Organics, Sonja brings a uniquely behavioral approach to customer retention: rooted in psychology,…

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Honest ECommerce
Honest ECommerce
Honest ECommerce | Reimagining Retention Through Customer Psychology | Sonja Grasser | Retention Theory | Bonus Episode
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Honest ECommerce | Creating In-Store Experiences on Your Website | Yoav Oz & Shauli Mizrahi | Rep AI | Bonus Episode

September 11, 2025 Honest ECommerce 00:21:52 0 Comments

Yoav Oz is the Co-Founder and CEO of Rep AI, the conversational commerce platform giving online shoppers the kind of guided experience you’d expect from an in-store salesperson. The spark came from Yoav’s own frustration: landing on ecommerce sites where he was ready to buy but stuck with eight pages of product copy and no…

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Honest ECommerce
Honest ECommerce
Honest ECommerce | Creating In-Store Experiences on Your Website | Yoav Oz & Shauli Mizrahi | Rep AI | Bonus Episode
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