Subscribe to our newsletter! We drop weekly hot takes, totally unfiltered. Join us at https://asompod.com Thank you to Gorgias for sponsoring the pod. The #1 eCommerce Customer Experience platform designed to give brands the tools to create amazing customer experiences to grow your online store. Learn more at https://www.gorgias.com. Thank you to Recharge for sponsoring…
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Croissant believes it has found a way to get more retailers and brands excited about resale. The business isn’t a resale platform, per se. Instead, Croissant users can go to any retailer or brand’s website and see a guaranteed resale value price that they would recoup if they bought the product new and then resold…
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In this episode, Richard and Taylor discuss how to navigate the complexities of a distressed business. They dive into three critical steps for de-stressing a struggling business, from cutting costs to optimizing customer acquisition strategies and narrowing down focus areas to regain profitability. Drawing from their experience at CTC and real-world examples, they provide practical…
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In this episode of BRAVE COMMERCE, Rachel Tipograph and Sarah Hofstetter are joined by Parbinder Dhariwal, VP and GM of CVS Media Exchange (CMX), to explore the distinctive approach CVS takes to the rapidly evolving retail media landscape. Parbinder discusses how CMX leverages CVS’s extensive loyalty program to differentiate itself from other retail media networks….
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In this episode of Commerce Famous, host Ben Marks sits down with Nicole Leinbach Hoffman, founder of Retail Minded and co-founder of the Independent Retailer Conference. Nicole shares her journey from working in marketing for major brands like Adidas to creating a platform that connects retailers with knowledge, resources, and community. She reflects on how she launched her retail education conference series in 2011 and how it evolved over the years, especially with the challenges brought on by the pandemic.
Nicole dives into her latest venture, Stimulate, a B2B sexual wellness trade show designed to support retailers with product knowledge and retail insights in this growing industry. She discusses the intersection of commerce, education, and wellness, explaining how her events provide the tools for businesses to succeed in the ever-changing retail landscape.
Tune in to hear Nicole’s insights on retail, her approach to creating unique educational experiences, and why she believes evolving with the market is key to long-term success.
Commerce Famous is proudly presented by Shopware, the leading open commerce platform for all your B2C and B2B needs. Find out more at: www.shopware.com/en/
Wizz Selvey is a powerhouse with a constant stream of ideas and insight (that’s what her clients say!). Wizz helps brands navigate the retail space in the UK, helping them standout, build brand awareness and grow through both DTC sales AND selling through retail partners. Wizz and I have been sharing tips on LinkedIn for…
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On this week’s Modern Retail Rundown, the staff discusses the issues plaguing Dollar General as it tries to lure bargain shoppers with its low-priced products. Lululemon’s stalled growth in the U.S. also shows that the company isn’t as economy-resistant as it has been over the last few years. Meanwhile, Foot Locker is scrapping international growth…
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Welcome to another episode of eCommerce Fastlane. Today, We have a special guest, Keri McGhee, the CMO of Attentive. In this episode, we’ll delve into Attentive’s innovative use of AI to enhance customer retention and drive revenue growth, especially during crucial periods like Black Friday and Cyber Monday. We’ll explore how Attentive’s mobile-first approach, using…
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Mastering Black Friday and Cyber Monday 2024: Strategies, Tips, and Tactical Insights – EP13 Subscribe to our newsletter! We drop weekly hot takes, totally unfiltered. Join us at https://asompod.com Thank you to Gorgias for sponsoring the pod. The #1 eCommerce Customer Experience platform designed to give brands the tools to create amazing customer experiences to…
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Liquid Death is masterful at going viral. But the man leading its marketing team doesn’t like it described as such. “I hate the word viral,” said Dan Murphy, svp of marketing at the canned beverage brand Liquid Death. In his mind, it’s not precise enough. Liquid Death, by all accounts, is a viral product. Its…
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