Amazon Prime Day isn’t as essential as it once was. But for some brands, it can still provide a meaningful sales boost.On this week’s episode of the Modern Retail Podcast, special projects editor Melissa Daniels spoke with Katherine McKee, the fractional head of growth at Morphology Consulting, to break down the pros and cons of…
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Your AI agent did exactly what it was designed to do. The framework underneath it just handed an attacker a shell on the box that holds your OpenAI key, your database credentials, and your CRM tokens. That is not a hypothetical. In a few months, three of the most widely deployed AI agent frameworks each…
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Enterprise teams keep watching the same thing happen. An AI agent demos beautifully, goes to production, and stalls: it runs for a short stretch, then needs a human to top up its context and check its output, and the promised efficiency drains into supervision. The agent did the work; you did the watching. It’s one…
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The last few years have been rough for Beardbrand, the direct-to-consumer company that host Eric Bandholz founded over a decade ago. He says pretty much nothing has worked post-pandemic. The business is finally seeing revenue growth, but costs are rising too. In this week's podcast episode, Eric departs from interviewing guests to share his own…
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Subscribe to DTC Newsletter – https://dtcnews.link/signup Braydon from Pilothouse joins for a fast AI check-in on what the team is actually shipping right now. Not theory. The exact tools, prompts, and workflows behind their current creative output. If you run growth or creative at a DTC brand or agency, this is a look at how…
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Turning activewear into technology that actually supports how you move — that’s the magic 🏃♀️✨
On The Kara Goldin Show, I sit down with Krystal Gillis, Founder and CEO of Tighties, a movement technology company redefining performance apparel through alignment, muscle activation, pain management, and movement support.
Krystal’s journey started long before Tighties. She founded and sold her first company at just 24, went on to work in the medical device world with companies including Abbott and Stryker, and later consulted on the launch of multiple companies, products, and a foundation. But it was while leading a product launch for an orthopedic company that she saw a gap she couldn’t ignore: active people needed something between traditional activewear and medical-grade support.
That insight became Tighties — wearable movement technology designed to help active people stay active. Created with clinical experts and manufactured in San Diego, Tighties is built to support better movement, improve alignment, activate muscles, and help people train, recover, and move with more confidence.
We talk about what Krystal saw in orthopedics that sparked the idea, how she brought biomechanical and clinical experts into product development, and why she doesn’t think of Tighties as just apparel. We also get into the realities of building a first-to-market category, responding to skepticism during R&D, and what it takes to communicate science-backed performance benefits in a way consumers can actually understand.
Krystal also shares what it’s like raising capital as a female founder, the lessons she’s carried from building and selling her first company, and where she believes the future of performance technology is headed.
If you are interested in what it takes to build a brand at the intersection of apparel, health, technology, and human movement — check out this interview on my podcast now. 🎧
Are you interested in sponsoring and advertising on The Kara Goldin Show, which is now in the Top 1% of Entrepreneur podcasts in the world? Let me know by contacting me at karagoldin@gmail.com. You can also find me @KaraGoldin on all networks.
To learn more about Krystal Gillis and Tighties:
https://tighties.com/
https://www.instagram.com/gotighties/
https://www.linkedin.com/company/tighties/
https://www.linkedin.com/in/krystal-gillis-a2582611/
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Check out our website to view this episode’s show notes: https://karagoldin.com/podcast/854
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What does it take to build a manufacturing brand from scratch with your own machines, your own team, and your own two hands? In this episode, Liz Hilton, inventor, founder, and owner of Swaddelini, shares how she turned a sleepless night as a new mom into a US-made baby swaddle brand powered by 3D knit…
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Anthropic announced a potentially game-changing new feature for users of Claude Code on the Claude Team and Enterprise subscription plans: Artifacts. This update turns a Claude Code session’s work into a live, interactive, and shareable, custom HTML webpage, allowing a Claude Code user to plug in live code, multiple data sources, and have it surface…
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One Amazon brand added $215K in annual profit across 15 SKUs by replacing its software stack with coordinated AI agents. In this episode, Chad Rubin, founder and CEO of Profasee, breaks down: How named AI agents own pricing, PPC, and demand planning, working your Amazon business 24/7 Why coordinated agents beat disconnected point tools when…
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EP339 – The Non-Agentic Episode In this episode, we challenge Scot to talk about all the interesting things happening in the commerce indsutry, without talking about Agentic Commerce. Including USDC Sales Data, Q1 Earnings Reports, upcoming Prime Day, and the latest on Direct to Consumer from China models from Tik Tok Shop, Shein, and Temu….
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