What’s your brand’s pathway to profitable growth? Well, that depends: what type of brand do you have? If you understand the answer to that question, you can focus on the highest leverage areas of your business for creating profitable growth. Today on the show, I’m breaking down 5 categories of DTC brands and telling you…
Read More
In this episode of BRAVE COMMERCE, Luke Kigel, Kimberly-Clark North American Vice President of Digital Marketing & Consumer Experience, joins hosts Rachel Tipograph and Sarah Hofstetter to offer insights into the evolving landscape of marketing and consumer behavior within the CPG industry. As the conversation begins, Luke reflects on his transition from the customer side…
Read More
Welcome to another episode of eCommerce Fastlane. Today, we’re sitting down with Chase Clymer, the Co-Founder and CEO of Electric Eye.In this episode we’re going to unpack the critical topic of post-launch website optimization and the challenges of platfo
Read More
If you want your DTC brand to grow profitably, it can’t JUST be about steadily improving your ads, emails, etc. That’s great, but there is a more effective way to spike your revenue quickly, profitably, and in a way that’s replicable throughout your brand’s journey, and it’s by leveraging the marketing calendar effectively. Today on…
Read More
Dive into the world of luxury retail with CEO and Founder of Luxlock, Casey Golden, on this captivating episode of Watson Weekend Live! From the latest trends to future predictions, Casey shares her expertise and insider knowledge, offering valuable insights into the evolving landscape of personalized customer experiences. Plus, join the discussion as we analyze…
Read More
In this episode of BRAVE COMMERCE, Nathalie Gerschtein, President of Consumer Products at L’Oréal, joins hosts Rachel Tipograph and Sarah Hofstetter to share strategies for navigating the ever-evolving beauty industry landscape. Nathalie attributes her long tenure with L’Oréal to the company’s commitment to providing growth opportunities and a culture that encourages learning and innovation. She…
Read More
Welcome to another episode of eCommerce Fastlane. Today, we’re sitting down with Neil Twa, the Co-Founder and CEO of Voltage DM, a pioneering ecommerce consultancy that guides entrepreneurs in building omnichannel empires.With over 17 years of experience
Read More
Get ready for some retail fireworks! In this explosive recap of our latest Watson Weekend episode, we stir the pot with a heated debate between NRF’s State of Retail and insights from the Amazon Seller State report. Plus, we unravel the mystery behind UK Shein Profits, FedEx’s surprising USPS alliance, and Kroger’s battle with Ocado….
Read More
In this episode of BRAVE COMMERCE, Ajay Sharma, Vice President of eCommerce and Omnichannel at Bayer Consumer Health North America, joins hosts Rachel Tipograph and Sarah Hofstetter to offer a comprehensive overview of the evolving eCommerce landscape, emphasizing the importance of agility, innovation, and strategic partnerships in driving success in the digital marketplace. Ajay begins…
Read More
Welcome back to eCommerce Fastlane, the go-to podcast guiding you through the twists and turns of digital retail. I’m your host, Steve Hutt, and today we’ve got a thrilling episode lined up for you!Joining us in the fast lane is Ashu Dubey, CEO and co-fou
Read More